Mindshare Data & Analytics Recruiting Performance Marketing Director / Paid Media Director (Remote, Part-Time)Organizational Snapshot
Mindshare Data & Analytics is a data-centric organization focused on transforming marketing investment into measurable business outcomes. Through advanced analytics and performance-driven execution, the company supports brands in optimizing media effectiveness and scalable growth.
Role Mandate
The Performance Marketing Director / Paid Media Director will lead the strategic direction of paid media and performance initiatives, ensuring accountability, efficiency, and continuous improvement across channels. This role is structured as a part-time, remote engagement, ideal for senior professionals seeking adaptable executive contribution.
Strategic Responsibilities
- Set direction for performance marketing and paid media frameworks
- Oversee planning, execution, and optimization of media investments
- Establish measurement standards, reporting structures, and attribution logic
- Translate analytical insights into actionable performance improvements
- Collaborate with leadership and cross-functional teams to align media impact with commercial objectives
Candidate Qualifications
- Extensive experience in performance marketing or paid media leadership roles
- Deep expertise across digital advertising platforms and analytics tools
- Strong financial and optimization mindset with a focus on ROI
- Ability to operate autonomously within distributed working environments
- Executive-level communication and stakeholder management capability
Role Advantages
- Fully remote, part-time working model
- Senior-level influence without full-time operational commitment
- Compensation aligned with expertise, scope, and results
- Opportunity to shape data-driven media strategies within a specialized analytics organization