Job title: Global Brand Manager
Reports to: Global Brand Lead
Location: Sant Cugat del Vallès (HQ)
Employment Type: Full time
About the job
With more than 185 years of history and through business development in more than 70 countries, Uriach Italy is a leading company in the European nutraceutical market. Some of our iconic brands are Aquilea, Fisiocrem, Laborest, with a strong presence in major European markets.
Today Uriach has more than 1300 employees between subsidiaries in Spain, Italy, Portugal, Germany, Austria, France, Switzerland and Romania. We continue to expand our activities through distribution contracts in more than 25 countries worldwide.
We believe that the power of nature, enhanced by science, is the most appropriate way to improve human health and well-being.
People are the essence of the company, and factors such as research, innovation, and quality are inspirational in creating new products with a sustainable slant.
We want to have a positive impact on both people's lives and the planet.
As a brand strategy you will hep us develop and strengthen Uriach's global presence and enhance its value in the European natural healthcare market. Applies specialized expertise to support projects, optimize operations, and deliver effective solutions within a defined scope and collaborate across teams to ensure best practices and achieve impactful results.
Be prepared to:
* Define and develop the global brand strategy according to company purpose, to effectively promote and implement the products across the multiple international markets.
* Ensure and facilitate consistent brand identity across all markets and channels.
* Conduct market research to understand consumer behavior, market trends, and competition to inform brand strategy from a global point of view and integrating local inputs.
* Lead the entire lifecycle of products, from development and launch to ongoing marketing and product enhancements.
* Detect opportunities, adapt, and change as needed, based on consumer demands, market needs and company objectives.
* Support countries in the definition and execution of their local strategies. Create country synergies.
* Elaboration and development of communication pieces to be applied to different touchpoints, as well as in the preparation of toolkits for countries.
* Ensure that all brand activities and materials comply with legal and regulatory standards.
* Cross-functional collaborations with various departments to ensure consistency and alignment as well as tackle new opportunities.
* Define and manage effectively the budget allocated.
Sector: Industria Farmacéutica
Función: Marketing / RRPP
Tipo de empleo: Trabajo a tiempo indefinido
For this role we require:
* Bachelor's degree in Marketing, Economics, or Business Administration; a background in Health Sciences is highly valued.
* 5+ years of experience in marketing roles within Consumer Healthcare or FMCG, with proven expertise in:
o Managing global brands.
o Supporting or leading multi-country product launches.
o Collaborating with cross-functional teams.
* Experience in regulated categories and exposure to both mature and emerging markets is a strong plus.
* Previous experience with the German market or teams is highly valued.
* Strong ability to work cross-functionally with R&D, Marketing, and Regulatory teams in a matrix organization.
* Proactive, adaptable, and results-oriented, capable of managing multiple projects in a fast-paced global environment while influencing and aligning local teams.
* Native German speaker (spoken and written). Fluent in English (spoken and written).
* Willingness to travel as required.