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Adobe customer journey analytics engineer

Alicante (03080)
Cognizant Netcentric
Publicada el 1 abril
Descripción

What makes Cognizant Netcentric a great fit for you?

At Cognizant Netcentric, we create memorable digital experiences for the worlds leading brands. We are a diverse, global community of 1,500+ Adobe experts working across countries, cultures, and technologies.

Our inclusive culture blends the entrepreneurial spirit of a startup with the stability, resources, and learning opportunities of a global organisation.

With Holacracy at our core, every individual is empowered to make an impact.


What you will do in this role:

Tag Management & Analytics

* Implement and customize Adobe Launch configurations including rules, extensions, and data elements.
* Deploy Adobe Experience Platform Events using Web SDK and ensure robust data quality.
* Work with data layer specifications including design, implementation, and consumption across digital properties.
* Develop and troubleshoot JavaScript-based solutions including DOM manipulation and custom tracking logic.
* Work with HTML, CSS, and jQuery to support tagging and personalization requirements.
* Apply software engineering best practices including iterative development, version control, and documentation.

AEP & Data Engineering

* Implement Adobe Web SDK integrations across web properties, ensuring accurate and scalable data collection.
* Design and maintain XDM schemas aligned with business requirements and AEP best practices.
* Configure and validate data ingestion workflows within Adobe Experience Platform.
* Support Customer Journey Analytics implementations including connection setup, dataset mapping, and validation.

Personalisation & Optimisation

* Implement Adobe Target activities including A/B tests, personalization experiences, and audience-based targeting.
* Collaborate with marketing teams to translate personalization strategies into technical execution.
* Ensure proper integration between AEP, Target, and Analytics for end-to-end experience delivery.

Cross Functional Collaboration

* Partner with analytics, marketing, and engineering teams to understand requirements and deliver scalable solutions.
* Participate in code reviews and QA processes to ensure high-quality deployments.
* Support troubleshooting and debugging across the Adobe Experience Cloud stack.

Data Governance & Consent Management

* Implement and maintain consent management integrations (e.G., CMP tools) with Adobe Experience Platform and Web SDK.
* Ensure all data captured aligns with client's privacy standards, regulatory requirements (e.G., GDPR), and internal governance policies.
* Configure consent signals and enforce them across Adobe solutions (Analytics, Target, AEP, CJA).
* Support identity governance, including pseudonymization, anonymization, and identity stitching considerations.

Required Skills & Experience

* Operational experience with Adobe Launch (Tag Management).
* Hands-on experience with Adobe Experience Platform including Web SDK and XDM schema design.
* Hands-on experience in configuring Customer Journey Analytics Data connections and Data views
* Experience in designing and creating Dimensions, Metrics in CJA
* Experience implementing Adobe Target for testing and personalization.
* Experience with server-side tagging or edge-based data collection
* Exposure to CDP or identity resolution concepts
* Understanding of consent management platforms (CMPs) and privacy-compliant data collection.
* Familiarity with data governance frameworks, data classification, and regulatory compliance (e.G., GDPR)
* Familiarity with Adobe Experience Platform data governance features (labels, policies, enforcement).
* Basic understanding of API integrations
* Experience working in agile environments
* Strong JavaScript, HTML, CSS, and jQuery skills with comfort manipulating the DOM.
* Good understanding of browser technologies including debugging tools and performance considerations.
* Experience with data layer design and consumption (e.G., JSON, event-driven models).
* Understanding of digital marketing and analytics concepts such as attribution, segmentation, and KPIs.
* Familiarity with software engineering principles including iterative development and version control.


At Cognizant Netcentric you get:

* Permanent contract
* 30 working days of vacation
* Flexible working hours
* Recognition bonus system
* Private health insurance
* Apple work equipment
* WFH equipment + welcome package
* WFH monthly expenses compensation
* Access to Udemy courses
* Adobe certification
* Sponsored gym membership
* Tax-free benefits (ticket restaurant, kindergarten and transport)
* A dynamic and international team
* Everyone has a voice;
we are a Holacracy organisation

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Ofertas cercanas
Empleo Alicante (03080)
Empleo Alicante (03080)
Empleo Provincia de Alicante
Empleo Comunidad Valenciana
Inicio > Empleo > Adobe Customer Journey Analytics Engineer

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