We are Vestacy
Vestacy is a standalone company (carved out from Reckitt) with a clear purpose: to transform houses intohomes. We’re home to some of the world’s most trusted brands (Air Wick, Calgon, Cillit Bang, and Mortein)helping millions of people care for the spaces they live in every day.
Backed by Advent, a leading global private equity firm, we have the freedom to think big and move fast.With almost 3,000 colleagues across 20+ countries, we see every person as a Founder, empowered to makebold decisions and shape what’s next.
We care for our company the way you care for your own home: with energy, passion, and pride. Here, you’ll find space to grow, opportunities to lead, and the support to thrive. Together, we’re building something extraordinary.
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As Marketing Senior Brand Manager:
You’ll be responsible for the development of assigned brands (Airwick & Surface) through the achievement of specific growth objectives.
The position resides within the country marketing function and will assume responsibility for assigned key Brands within the category and growth strategies of local brands. The Senior Brand Manager will play a key role in supporting the development of the overall category strategy and is expected to drive the growth of their assigned brands through excellent marketing execution.
You will/You’ll be responsible for…
* To create and define country strategies and plans for the brands managed based on local insights to maximize business benefits.
* To manage Brands within the context of the agreed strategies to maximise long term sales and profitability
* To develop, recommend and lead the execution of local marketing plans for assigned brands and manage the effective deployment of the marketing budget
* To contribute to the development of category strategies
* Contributing to RB Innovation by delivering a product development programme to generate consistent sales and profit growth
* To develop, recommend and execute annual marketing plan activities, including local media strategy and plans
* To initiate and manage market research projects to deliver powerful consumer and customer insights as the basis for long term brand growth in coordination with global teams. Develop these insights into achievable plans
* To lead the development of local copy strategy/executions and/or to ensure adaptation possible for other regions
* In close co-operation with the Sales function and Trade Marketing. Identify trade needs/opportunities, developing pricing and distribution strategies and trade promotions for assigned brands
* Day to day management and coaching of team if applicable
* Coordination with global teams
* Full P&L accountability
* Lead and develop the team ensuring Company’s Purpose and values and Country’s vision is real.
* Leverage the Company’s culture by becoming a role model.
The experience we're looking for
* 7-10 years’ experience in Marketing or a related field, within FMCG industry.
* Strong commercial awareness – Financial, P&L understanding, analytical
* Strong inter-personal skills, able to independently lead & motivate internal and external stakeholders.
* Strong analytical and data mining aptitude; ability to use data to develop and support decisions
* Be a Problem solver and an Out of Box thinker to find simple solutions
* Strong project management abilities; capable of prioritizing and handling multiple tasks simultaneously under tight time constraints and within budget parameters.
* Degree qualified or equivalent in a business-related discipline preferred
* Fluent in English language
What we offer
We believe great work deserves great rewards. That’s why we offer numerous local benefits and global benefits designed to help you grow and thrive, such as career mobility opportunities, a referral program, access to our online learning academy, mental wellbeing support, and short-term bonus incentives.
Equality
We believe the best teams are built like great homes: on strong foundations and room to grow. xkdbapo That’s why wehire for potential as well as experience. If you resonate with our purpose, we encourage you to apply, even ifyou don’t tick every box. We’re committed to equal opportunity for all, regardless of age, ability, background,identity, or any other characteristic protected by law. Together, we create a space where everyone can thrive