Programmatic Specialist (Display, Video and Paid Social Platforms)
Marketing location_on Spain
Hi there!
We are Semrush, a global tech company developing our own product – a platform for digital marketers.
Are you ready to be part of it? This is your chance! We’re hiring for a Programmatic Specialist (Display, Video and Paid Social Platforms).
Tasks in the role
* Plan, manage, and optimize multi-channel display marketing campaigns to efficiently capture leads and drive the sales pipeline.
* Create, implement, and refine display strategies across Google Display Network (GDN), Campaign Manager 360, and other channels, ensuring campaigns meet performance goals.
* Analyze intent data and other customer insights to develop a comprehensive understanding of the target audience and identify the best online touchpoints.
* Collaborate with cross-functional teams, including the Paid Traffic team, content creators, and analytics teams, to maintain a constant feedback loop and enhance campaign performance.
* Optimize funnel conversion rates and acquisition/activation costs across all display channels.
* Measure and report on campaign performance, providing actionable insights to meet demand generation and sales goals.
* Adapt strategies based on market trends, ensuring agility in response to changing business needs and competitive landscapes.
Who we are looking for
* 3+ years of hands-on experience in display marketing, including campaign management, optimization, and strategy.
* Proven experience managing large budgets and analyzing complex data to drive results.
Skills and Expertise
* Strong proficiency with GDN and Campaign Manager 360; experience with additional display channels is a plus.
* Deep understanding of campaign optimization to maximize conversion rates while achieving CPA and ROI goals.
* Strong quantitative skills with the ability to analyze data quickly and take actionable insights.
* Excellent verbal and written communication skills in English, with experience presenting to stakeholders.
* Experience in SaaS business is appreciated.
* Attention to detail, strong time management, and the ability to work effectively under deadlines.
* Knowledge of Semrush products and tools.
* Shared values: Trust, Sense of Ownership, and enthusiasm for Constant Change.
We will try to create all the right conditions for you to work and rest comfortably:
* Unlimited PTO
* Flexi Benefit for your hobby
* Employee Support Program
* Loss of family member financial aid
* Employee Resource Groups
* Meals, snacks, and drinks at the office
* Teambuilding
* Training, courses, conferences
* Gifts for employees
A little more about our company
Semrush is a leading online visibility management SaaS platform that enables businesses worldwide to run search engine optimization, pay-per-click, content, social media, and competitive research campaigns and achieve measurable results from online marketing.
Founded 16 years ago, we have received numerous awards, including G2's Top 100 Software Products, Global and US Search Awards 2021, Great Place to Work Certification, Deloitte Technology Fast 500, and more. Semrush went public in March 2021, trading on the NYSE under the ticker SEMR.
Over 10 million users across America, Europe, Asia, and Australia have tried Semrush, and more than 1,700 people worldwide work on its development. Our team continues to grow.
Our Diversity, Equity, and Inclusion commitments
Semrush is an equal opportunity employer. We believe building a better future for marketers worldwide unites people from all backgrounds. Even if you don’t meet all requirements, we encourage you to apply! We are committed to creating a workplace where everyone feels a sense of belonging.
We do not discriminate based on race, religion, creed, color, national origin, sex, pregnancy, sexual orientation, gender identity, gender expression, age, ancestry, disability, medical condition, genetic information, marital status, military service, or any other protected classification.
We look forward to welcoming our new colleague—you!
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