**Purpose of the Role**
Drive Profitable growth by providing strategic guidance, focus and execution of all Marketing activities within segments and targeted customers and for the appointed business unit
**Key Roles & Responsibilities**
- Leading QSR & FoodService Activation by Campaigns & targeted events
- Cross category. Leveraging existing Innovation, Global FlavourIQ trends & Insights.
- Drive Strategic Customers Growth: Through Proactive Activations defined Growth Moments Calendar According to account plans and service level - from Cross Segment content creation to activation
- He-she is a key member & contributor of the QSR & FoodService GTM teams & the Segment Customer Marketing Team. bringing inspiring market and consumer insights to support new menu development and translating ideas into actionable concepts that engage chefs and guide R&D; innovation
- Own end-to-end project execution with a hands-on approach, ensuring seamless coordination, reporting, and engagement of internal team stakeholders for successful outcomes
- Enable Innovation Customer Engagement: From Validation to Commercialization
- Responsible for creation & execution of Segment & Unit Plans (With Business Development as Accountable)
- Clearly positions Griffith Foods as the preeminent product development partner with key customers, collaborating with cross-functional peers to deliver best-in-class customer solutionsActs as linking pin with global QSRFS teams, ensuring alignment European activation with integral focus areas
**Functional Knowledge and Education**
- Knowledge of multidisciplinary project management.
- Planning & execution: Capable of operating individually and to advance and close multiple projects at the same time.
- Good financial knowledge. Being able to think in scenarios.
- Academic/master level, preferably in food technology, technical business admin, business economics, marketing or equivalent work experience
- English full proficiency - Job requires English as primary languageFrench and/or German would be highly valuable.
**Business Expertise**
5 years’ minimum on previous experience in the QSR or Foodservice Industry. Experience in both B2B and B2C is highly valuable
**Travel**
- Willing to travel with an average of 30 - 40%. Mostly within Europe.
This will be according to the customers' and internal meetings requirements and service level. Regularly required to participate in cross-functional meetings accross Griffith sites in Europe.