Join to apply for the SEO Specialist role at Prima
Join to apply for the SEO Specialist role at Prima
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Are you looking for a new challenge?
Fancy helping us shape the future of motor insurance?
Prima could be the place for you.
Since 2015, we’ve been using our love of data and tech to rethink motor insurance and bring drivers a great experience at a great price. Our story began in Italy, where we’ve quickly become the number one online motor insurance provider. In fact, we’re trusted by over 4 million drivers. And now we’re expanding to help millions more drivers in the UK and Spain.
To help fuel that growth, we need a SEO Specialist to join our Marketing team.
This team is Prima’s business card.
As part of this team, you’ll help us get Prima out there and engage our audience, using bold ideas and precise data. From launching successful campaigns to optimising performance, you‘ll shape our brand in one of the world’s most competitive markets.
Excited to make an impact? Here are the details
What You’ll Do
* Conduct in-depth keyword research and develop long-term content strategies, including comprehensive content briefs to guide copywriters.
* Perform technical SEO audits to identify and resolve issues within the CMS and recommend improvements such as internal linking optimization.
* Collaborate with cross-functional teams to share SEO guidelines, best practices, and strategies to be implemented across global projects.
* Analyze Prima’s organic website traffic and review content to define actionable insights that drive growth in traffic, conversion rates, and revenue from the organic channel.
* Conduct backlink analysis and work closely with the PR department to design and implement a strategic backlink acquisition plan.
* Build and maintain strong relationships with stakeholders and external agencies to ensure alignment with project and organizational objectives.
* Monitor and enhance brand reputation through continuous SEO improvements and strategic initiatives.
What We’re Looking For
* Native-level Spanish speaker with fluent English, both written and spoken.
* 4+ years of proven experience as an SEO Specialist.
* Deep knowledge of SEO tools (Ahrefs, Screaming Frog, GSC, GA) and key Google ranking factors and algorithms.
* Up-to-date with SEO trends, with a proactive, curious mindset and willingness to experiment.
* Knowledge of HTML, CSS, and JavaScript, and confidence in using data tools (e.g., Google Looker).
* Analytical and problem-solving skills, with the ability to turn insights into actionable strategies.
* Team player with an entrepreneurial attitude, able to collaborate effectively across Tech, Copywriting, and other teams.
Nice-to-Have
* Creativity and Curiosity: you are a person full of new ideas, who loves challenges and with an eye for the newest technologies and methodologies.
* Passion and Proactivity: you wish to experiment with an attitude towards details and are ready to step up and share your point of view.
Why you’ll love it hereWe want to make Prima a happy and empowering place to work. So if you decide to join us, you can expect plenty of perks.
Work Your Way: Enjoy full flexibility – work from home, the office or a mix of both. Plus, work from anywhere for up to 30 days a year.
Grow with us: We may move fast at Prima, but we move together. Get access to learning resources, mentorship and a growth plan tailored to you.
Thrive and perform: Your best work begins when you feel your best. Enjoy private healthcare, gym discounts, wellbeing programs and mental health support.
Think you’re a match? Apply now.
At Prima, we celebrate uniqueness. If you don’t meet every requirement but are passionate about this role, we still want to hear from you. Innovation thrives on diverse perspectives.
Prima is proud to be an equal opportunity employer. Need accommodations during the process? Email us at talent.acquisition@prima.it. Let’s build the future of insurance, together.
Seniority level
* Seniority levelMid-Senior level
Employment type
* Employment typeFull-time
Job function
* Job functionMarketing and Sales
* IndustriesInsurance
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