For Bullet Echo, we’re looking for a User Acquisition Manager to own and scale paid acquisition across key marketing channels
What You'll Do
* Own and scale paid acquisition across key channels (Meta, Google Ads, AppLovin, etc.)
* Manage and optimize UA budgets, allocating spend based on performance and ROI
* Analyze campaign performance and identify growth opportunities across channels, creatives, and audiences
* Continuously test new hypotheses, sources, and approaches to scale efficiently
* Work closely with product, analytics, and creative teams to improve performance
* Monitor key metrics (CPI, ROAS, LTV, Retention) and make data-driven decisions
* Take full ownership of UA campaigns and drive their performance end-to-end
What We're Looking For
* 2+ years of experience in User Acquisition for mobile apps/games
* Hands-on experience with major UA platforms (Meta, Google Ads, AppLovin)
* Experience working with meaningful budgets
* Strong analytical skills and experience working with raw data
* Deep understanding of performance marketing metrics (CPI, ROAS, LTV, Retention)
* Experience with MMPs (Adjust, AppsFlyer) and analytics tools (Amplitude, Firebase, etc.)
* Solid understanding of attribution, SKAN, ATT, and privacy frameworks
* Structured, data-driven approach to decision-making
* Advanced English communication skills for day-to-day collaboration
* Fluency in both English and Russian would be considered an advantage
Why this role is interesting
* High level of ownership and direct impact on product growth
* Opportunity to work on a successful live game with an established player base
* Ability to influence UA strategy and scale channels end-to-end
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