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Digital channels consultant - temporary contract data analytics • madrid • híbrido

Madrid
The Keyrus Group
Publicada el 2 agosto
Descripción

THE PLACE TO BE

Empowered by our motto, "making data matter," Keyrus stands at the forefront of global consultancy in Data & Analytics, AI & Machine Learning, and Digital Transformation.

With a presence in 27 countries across 4 continents, we're on a mission to help our clients improve their performance by leveraging technological and functional expertise in data and analytics.

We are data experts, guiding our clients through their data journey regardless of their level of maturity in analytics. As an end-to-end partner, we address varied challenges our clients face, from Advanced Analytics, Cloud, Data Governance, Visualization to Enterprise Performance Management, from advisory to delivery.

With more than 3200 employees worldwide, we help our clients globally with extensive knowledge, a start-up mindset, and a powerful international network.

JOB DESCRIPTION

We are seeking a dynamic and results-driven Digital Channel Expert to work on one of our clients' projects and lead the growth and optimization of our digital touchpoints at the group level.

In this pivotal role, you will drive digital business success by enhancing traffic, engagement, and revenue across websites and apps, working collaboratively with cross-functional teams to deliver impactful digital initiatives. If you have a passion for digital innovation, data-driven decision-making, and creating exceptional user experiences, we want to hear from you.

Your main focus will be to :

1. Drive digital business growth by boosting traffic, acquisition, engagement, conversion, and digital revenue across our digital touchpoints, including websites and apps in our different product lines (Consumption, Health, Finance, Legal) and business units.
2. Work cross-functionally with local and group Marketing, Editorial, Digital, and IT teams, along with product lines and business units, to deliver initiatives supporting digital growth, e-commerce opportunities, and content monetization.
3. Translate commercial and product line needs into initiatives and delivery plans for potential new digital products, features, or services, collaborating closely with the Digital Channels and Digital Innovation teams.
4. Develop, plan, and execute digital products, features, and services in collaboration with product lines, countries, and IT.
5. Manage technical or business service suppliers related to key initiatives within the Digital Channels department.

PROFILE

* More than 5 years of experience in digital product management, digital marketing, or e-commerce, ideally in the publishing, media, or content industry.
* Strong understanding of website performance metrics, SEO, user behavior, and conversion optimization.
* Familiar with tools such as GA4, ContentSquare, Tag Manager, and A/B testing platforms.
* Knowledge of AI-assisted content delivery, recommendation engines, or personalization platforms.
* Experience in digital engagement, conversion optimization, and SEO.
* Strong analytical skills with the ability to interpret data and translate it into actionable insights.
* Collaborative and organized, able to work across multiple specialty teams.
* Fluent in English; additional languages are a plus.

CAREER

The sky is the limit! We believe in people and the value they bring to our organization, which is why we foster a culture focused on people and for the people.

LEARNING AND DEVELOPMENT

In constant improvement! Our employees are the engine that makes Keyrus work every day. Those who make a difference in our projects receive training in the most cutting-edge technologies.

WORK ENVIRONMENT

Good vibes only! We have a diverse, inclusive, and pleasant environment. Teamwork, a positive environment, and company events throughout the year help nurture and continually improve our company-employee relationships.

INNOVATION

We want to change the world! Innovation runs in our DNA. We seek passionate, committed, enthusiastic, and cooperative individuals who share this spirit.

SOCIAL BENEFITS

Our strategy to improve the world includes social initiatives promoted by our Human Resources department, such as flexible hours, family support, and competitive remuneration packages at market level.

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