Boston Consulting Group partners with leaders in business and society to tackle their most important challenges and capture their greatest opportunities. Today, we help clients with total transformation - inspiring complex change, enabling organizations to grow, building competitive advantage, and driving bottom-line impact. To succeed, organizations must blend digital and human capabilities. Our diverse, global teams bring deep industry and functional expertise and a range of perspectives to spark change. BCG delivers solutions through leading-edge management consulting along with technology and design, corporate and digital ventures - and business purpose.
As a Marketing Director within BCG’s Marketing, Sales & Pricing Practice Area (PA), you will collaborate with PA leadership and senior leadership of BCG’s global marketing function to devise, direct, and execute complex marketing and communication strategies both internally and externally. You will act as a thought partner to MSP’s Chief Marketing Officer, and collaborate with MSP’s Global Leadership Team.
In this role, you will demonstrate content mastery and bring a robust point of view to publication and content initiatives, while delivering against multi-channel specific ROMI KPIs. You will also be involved in driving BCG’s cross-PA marketing offering on platforms like Perspectives, bcg., working closely with PAs and global marketing on conceptualization, execution, and maintenance.
This includes initiatives such as supporting the preparation for flagship external marketing activations (e.g., Cannes Lions, Dreamforce), helping to drive executive network roundtables, and supporting the development of key target partnerships. Responsibilities also include advancing our CRM database and leveraging it for insights and actions, overseeing an analytics program to inform meaningful data-driven marketing decisions and connected commercial opportunities, and efficiently managing a marketing budget. You will act as a manager or coach to less tenured Marketing Managers, and leverage a strong external network within the marketing community.
Key responsibilities include:
* Managing complex projects, driving on-time deliverables, and anticipating risks.
* Maintaining a strategic perspective while executing tactical elements, staying organized amidst multiple projects and stakeholders.
* Managing multiple senior stakeholders, building consensus, persuading, and negotiating while being a strong team player across seniority levels.
* Owning marketing and communication topics in leadership team meetings (as needed on behalf of the Chief Marketing Officer).
* Leveraging an extensive external marketing network.
Qualifications include:
* 10-12+ years of relevant experience, including marketing & communications experience in a fast-paced environment; Master’s degree preferred.
* Fluent, polished command of English (verbal & written); native speaker preferred.
* Ability to analyze the effectiveness and efficiency of marketing activities.
As a member of this team, you will contribute directly to our business success through roles such as content development, process management, marketing, conference management, and internal/external communications.
All qualified applicants will receive consideration for employment without regard to race, color, age, religion, sex, sexual orientation, gender identity/expression, national origin, disability, protected veteran status, or any other characteristic protected under applicable law. Applicants with criminal histories will also be considered in accordance with relevant laws.
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