Welcome to this recruitment process with VuelingApplying is your first step to have the opportunity to join the first Top Employer airline in Europe.We hope the information you find here encourages you to apply so we can get to know you and stay connected.Let's start by getting to know us betterAt Vueling, we love to make things happen.We always do our best to go one step further and do it better.We invite our people to celebrate their unique strengths, work as a team to overcome challenges and achieve their goals for the greater good.Our team is made of great professionals.Great and passionate people who collaborate, support and complement each other's skills.We are one of Europe's leading low-cost airlines, with special relevance in the Spanish domestic market, as well as in France and Italy.Job PurposeDefine and scale up Vueling's ancillary and loyalty ecosystem across customer touch points and distribution channels.The role drives revenue growth, customer retention and differentiation by evolving the ancillary portfolio, strengthening Vueling Club and Avios value propositions, and developing new commercial models such as membership, discount and loyalty-linked products.Acts as a strategic integrator, since the role translates commercial priorities into scalable product, distribution and customer value capabilities; leveraging data, experimentation, pricing, personalization and cross-functional coordination to ensure portfolio performance, customer relevance and long-term strategic fit.Main AccountabilitiesDrive the ancillary and loyalty strategy to deliver sustainable revenue growth, increased customer engagement and stronger repeat business.Ensure the ancillary portfolio and loyalty propositions are continuously optimized through customer insight, market understanding, performance monitoring and stakeholder collaboration.Ensure full visibility of ancillary and loyalty performance metrics, including uptake, penetration, yield, profitability and engagement, enabl