About RemoteRemote is solving modern organizations' biggest challenge – navigating global employment compliantly with ease. We make it possible for businesses of all sizes to recruit, pay, and manage international teams. With our core values at heart and a future-focused work culture, our team works tirelessly on ambitious problems, asynchronously, around the world. You can find Remoters working from 6 different continents (Antarctica left to go!) and all of our positions are fully remote. With Innovation as one of the core values, we have built Automation and AI capabilities into the requirements for every role. We encourage every member of the Remote team to bring their talents, experiences and culture to the table to help us build the best‐in‐class HR platform. If you are energetic, curious, motivated and ambitious, be part of our world. Apply now and define the future of work!
RoleWe're hiring a Creative Lead to own the ideas and messaging behind Remote's performance marketing. This is not a "make ads" role. It's a come up with the ideas that make ads work role. You'll sit at the intersection of brand and growth, turning product truth into sharp, high‐performing creative across paid channels. You'll define how Remote shows up in performance marketing, and raise the bar for what B2B ads can be. If it converts and people remember it, you're doing it right.
Own Messaging for Performance Marketing
Develop clear, differentiated messaging frameworks for paid campaigns
Translate complex global employment products into simple, compelling hooks
Continuously refine positioning based on performance data and audience insight
Come Up with Ideas That Perform
Concept high‐impact campaign ideas for paid channels (social, search, display, video)
Create scalable creative concepts — not one‐off ads
Build testing roadmaps grounded in strong hypotheses, not guesswork
Bridge Brand and Performance
Ensure performance creative strengthens Remote's brand, not dilutes it
Balance clarity and conversion with distinctiveness and memorability
Partner with brand and content teams to maintain a consistent voice across all channels
Lead Creative Production Across Channels
Work with designers, writers, and external partners to bring ideas to life
Provide clear creative direction and feedback to ensure quality and consistency
Oversee multiple campaigns and iterations at speed
Build a High‐Performing Creative Engine
Establish repeatable systems for ideation, testing, and iteration
Use data to inform decisions without losing creative instinct
Scale what works while continuously exploring new directions
Leverage AI to Move Faster and Go Bigger
Integrate AI tools into the creative process to increase speed and output
Maintain a high bar for quality, taste, and originality
Collaborate Across Remote
Partner with growth, product marketing, brand, and analytics teams
Align on priorities, audiences, and performance goals
Influence stakeholders with strong creative conviction and clear rationale
What You Bring
7–10+ years of experience in creative, brand, or performance marketing roles
Proven ability to develop high‐performing ad creative and campaign ideas
Strong copy and messaging instincts — you know how to write hooks that convert
Deep understanding of paid channels and how creative drives performance
Ability to think in systems: testing, iteration, and scaling what works
Strong creative judgment — you know what stands out and what gets ignored
Experience collaborating with designers and creative teams to execute ideas
Comfort using data to inform creative decisions without becoming purely reactive
A clear perspective on how AI is changing creative production
Nice to Have
Experience in B2B SaaS, fintech, HR tech, or related categories
Experience creating performance creative for global audiences
Background in both brand and growth environments
Experience working with external creative agencies
Why This Role MattersPerformance marketing is one of the biggest levers for Remote's growth. This role determines whether we look like every other B2B company in paid channels or whether our ads are the ones people actually stop, remember, and act on. Remote's Total Rewards philosophy is to ensure fair, unbiased compensation and fair equity pay along with competitive benefits in all locations in which we operate. We do not agree to or encourage cheap‐labor practices and therefore we ensure to pay above in‐location rates. We hope to inspire other companies to support global talent‐hiring and bring local wealth to developing countries.
SalaryThe annual salary range for this full‐time position is $160,000—$185,000 USD. Compensation is determined by role, level and location, and may vary based on many factors such as location, transferable or job‐related skills, work experience, relevant training, business needs, and market demands. The base salary range may be subject to change.
Benefits
Work from anywhere
Flexible paid time off
Flexible working hours (we are async)
16 weeks paid parental leave
Mental health support services
Stock options
Learning budget
Home office budget & IT equipment
Budget for local in‐person social events or co‐working spaces
How You'll Plan Your Day (and Life)We work async at Remote which means you can plan your schedule around your life (and not around meetings). Read more at remote.com/async. You will be empowered to take ownership and be proactive. When in doubt you will default to action instead of waiting. Life‐work balance is important and you will be encouraged to put yourself and your family first, and fit work around your needs.
Diversity & InclusionNot only do we encourage folks from all ethnic groups, genders, sexuality, age, abilities, disability status and any other under‐represented group to apply, but we prioritize a sense of belonging. We have 4 ERGs (Women, Disability, Queer, Minorities in Tech) who meet regularly with the People team. During your interviews and beyond, we ask & encourage anybody who needs an accommodation to request one from their recruiter. We will ask you to voluntarily tell us your pronouns at interview stage, and you will have the option to answer our anonymous demographic questionnaire when you apply below. As an equal employment opportunity employer it's important to us that our workforce reflects people of all backgrounds, identities, and experiences and this data will help us to stay accountable. We thank you for providing this data, if you choose to. At Remote, we embrace AI as a valuable tool while prioritizing human creativity and authenticity. To learn more about Remote's AI guidelines check see here. Please note we accept applications on an ongoing basis.
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