About the role
As the Senior Customer Marketing Manager, you will be responsible for deepening engagement and relationships with our customers and turning brand neutrals into brand advocates that build credibility, help us create customer‐centric solutions and enhance Perk's position in the marketplace.
What you'll do:
- Maintain and enhance a comprehensive customer advocacy and marketing strategy that identifies, nurtures, and leverages Perk customers as advocates and their role in delivering growth
- Enhance the case study/testimonial programme to amplify the excitement of our customers and demonstrate the realised economic value within their businesses
- Work with integrated marketing, social media, sales, and other cross‐functional partners to own the distribution of such content through the customer lifecycle
- Develop and roll‐out Perk customer referral & customer reference programs
- Maintain and improve upon marketing programmes/mechanisms to encourage positive reviews, improving presence on sites such as Capterra & G2
- Establish a strategy for an active and engaged Customer Community, fostering peer‐to‐peer interactions and knowledge sharing
- Manage our Customer Advisory Board (CAB) that aims to gather feedback and co‐create solutions with Perk's most strategic customers
- Act as the main bridge between marketing and account management in leveraging customer advocates within marketing activity (spokespeople at events)
- Monitor against KPIs for the impact of the customer advocacy program
Qualifications & Experience:
- Extensive experience within customer marketing/advocacy, specifically within B2B SaaS products
- The ability to recognise and understand customer pain points and turn that knowledge into adaptations or improvements
- Self‐motivated with a passion for building and nurturing customer relationships
- Experience in evolving marketing programmes based on performance data, feedback from sales, and understanding of the business
- Hands‐on experience prioritising running multiple initiatives, campaigns, and deliverables simultaneously
- Self‐motivation, who can work independently and proactively to resolve issues and take ownership of tools and processes, established and new
- Experience in managing and forecasting budgets would be beneficial
- Strong communicator and cross‐functional collaborator
Our Benefits:
- Rest and recharge with our generous allocation of vacation days plus public holidays
- Receive competitive compensation and equity ownership in Perk
- Take control of your physical health with your choice of private healthcare or a gym allowance
- Know that your loved ones are protected financially through your Life Insurance if the worst were to happen
- Join our unforgettable Perk events, including our spectacular annual summer party
- Always feel supported with Spring Health, our market‐leading wellbeing partner, providing fast, comprehensive access to 12x therapy and 12x coaching sessions for you and your loved ones
- Make your money go further with our flexible compensation plan
- Focus on your family with 17 weeks' paid parental leave during your child's first year
- Contribute to your community with 16 paid hours per year to spend volunteering for your dearest charitable causes
- Broaden your horizons with up to 20 "Work from Anywhere" days per year
- Nurture your language skills with in real‐life English, Spanish and Catalan lessons
- Follow your passions and take a four‐week, fully paid sabbatical once you reach 5 years
- Let us help you move to one of our hubs with relocation support
How We Work
At Perk, we take an IRL‐first approach to work, where our team works together in‐person 3 days a week. As such, this role requires you to be based within commuting distance of our hubs. We fundamentally believe in the value of meeting in real life to improve connectivity, productivity, creativity and ultimately make us a great place to work.
For certain roles, we can help with relocation from anywhere in the world. English is the official language at the office. Please submit your resume in English if you choose to apply.
Equal Opportunity Employer
Perk is a global company with a diverse customer base, and we want to make sure the people behind our product reflect that. We're an equal opportunity employer, which means you're welcome at Perk regardless of how you look, where you're from, or anything else that makes you, well, you.
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