Some details about your department
Las cualificaciones, habilidades y toda la experiencia relevante necesaria para este puesto se pueden encontrar en la descripción completa a continuación.
ad-machina is an ad-tech software for the automation of advanced SEM campaigns.
Through Natural Language Generation algorithms it transforms data from a business' product catalog into optimized keywords and text ads to maximize conversions.
What we'd like you to do
- Implement and execute PPC strategies across SEM and Paid Social channels, ensuring strong technical quality and performance.
- Manage and optimize campaigns in Google Ads, Facebook Business Manager, SA360 and Google Analytics.
- Analyse performance data end-to-end to identify insights, improvement opportunities and growth levers.
- Build and maintain reports and dashboards in Looker Studio, aligned with clients' KPIs.
- Have direct conversations with clients (CEOs, founders and CMOs) to understand their business needs and translate them into actionable PPC strategies. Our goal is to feel like an extension of their team.
- Continuously optimize campaigns using KPI-driven methodologies, budget management and testing frameworks.
- Design and execute tests (audiences, formats, creatives, structures) to improve performance and scalability.
- Use AI for advanced data analysis and to propose strategic and tactical optimizations.
- Apply Generative AI to create dashboards with automated insights, hypotheses and performance narratives.
- Collaborate closely with the team, challenge ideas constructively and contribute to a culture of continuous improvement.
- Enjoy the process: analysing data, innovating, debating ideas and pushing for better results.
What we'd like you to bring
- Solid experience managing and optimizing PPC campaigns across SEM and Paid Social.
- Advanced campaign optimization skills with a strong focus on KPIs, performance frameworks and budget efficiency.
- Experience analysing conversion funnels and executing advanced audience segmentation strategies.
- Ability to work with multiple ad networks, leveraging native platform features and recommending the most suitable formats.
- Strong analytical mindset, with the ability to translate data into clear actions and strategic recommendations.
- Experience creating sophisticated and interactive dashboards, including data source customization.
- Confidence communicating with senior stakeholders and explaining performance, insights and next steps.
- Curiosity and hands-on experience using AI and Generative AI tools for analysis, automation and insight generation.
- A proactive, collaborative attitude and a genuine interest in learning, improving and enjoying the work you do.
Perks of joining us
We give you complete stability with an indefinite job contract.
We offer a fixed salary according to your worth and experience, plus a performance based bonus.
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