Buyer and Visual Merchandiser Miista is a dynamic and innovative fashion lifestyle brand with a global reach. As a fast-growing company with expanding retail and e-commerce channels, we combine creativity across our products and marketing with strong commercial discipline to drive sustainable growth.
We are looking for a Buyer/Visual Merchandiser with proven experience in the industry and a strong interest in Trend Forecasting. With this new addition to our team we are aiming to strengthen the cohesion of MIISTA’s visual and commercial strategy and elevate the brand’s product storytelling across all channels (Physically through our 4 stores in key cities and digitally though our Ecommerce channel and Social Media).
Buying and commercial merchandising offer The E-commerce visual merchandising direction Collaboration in Styling E-commerce photoshoots with the rest of creative team Retail visual merchandising planning/product styling Press category commercial styling strategy Product go to market strategy, commercial intelligence and trend insights
You will combine a strong styling sensibility with an analytical mindset and an exceptional commercial product eye—bringing together creative input and commercial results to support ongoing brand growth.
Buying / Collection Planning / Commercial Merchandising Offer
In collaboration with the Creative Director and Design Team participate in the early stages of research and development of the collection themes, and inspirations, building a strong understanding of the season from the beginning, both in materiality and constructions, but also in visual storytelling, to be able to translate it then to other teams in terms of visual merchandising, visual assortments and collection stylings. Build strong seasonal assortments of buying in collaboration with the widest product team and in close collaboration with the planner. Build strong category merchandising guidance for our direct physical retail, direct ecommerce and our wholesale accounts to improve sell-in storytelling and commercial clarity per monthly drops. Work closely with the Wholesale team ensuring the seasonal wholesale collection offer aligns with brand direction, seasonal priorities, bestsellers, and market opportunity. Support wholesale presentations with category logic, styling suggestions, and trend-backed recommendations.
E-commerce Visual Merchandising & Styling Planning
Own the visual merchandising and styling planning for online product presentation, ensuring it supports seasonal commercial priorities and brand positioning. Provide styling and outfit-building guidance (mood-boarding before ecommerce photoshoots) to increase conversion, basket building, and customer engagement. Participate in analyzing and improving the direction of the product photography/angles we shoot during the season for better commercial performance of each category. Define and continuously improve the product display strategy (category order, key product focus, bestsellers, newness, upsell/cross-sell logic and way of displaying each category both physically and digitally) in collaboration with the Ecommerce team and the physical retail team. Partner with Creative, Content, and E-commerce teams to ensure cohesive product presentation across product pages, category pages, and seasonal edits.
Retail Merchandising Plan & Product Storytelling
Support the development of the seasonal retail merchandising plan aligned with product strategy, key stories, price architecture, and customer mission. Contribute to the definition of product “hero moments” and seasonal storytelling to optimize customer flow and commercial performance. Collaborate with retail teams to ensure strong brand consistency and high-impact merchandising execution.
Press Category Commercial Strategy
Act as a strategic partner to Press/PR by identifying the most relevant seasonal and monthly commercial product focus for editorial and press opportunities. Create clear category recommendations for press pull lists, ensuring a balance of brand elevation and commercial impact.
Translate macro and micro trends into actionable insights for product direction, merchandising priorities, and storytelling strategy. Develop seasonal trend reports and commercial insights to support buying, product planning, and content decisions.
Commercial Product Eye & Strategic Support
In collaboration with the Buyer/Planner Identify performance opportunities by analyzing product behavior, category growth, and customer response. Partner with Product, Buying, and Planning teams to ensure product stories are structured for sell-through success. And excellent team player, who can both inspire and work collaboratively with excellent communications skills, to influence teams and create alignment. Proven experience in visual merchandising, styling, and trend forecasting within fashion (multi-category is a plus). Strong commercial product instinct: you understand what drives conversion, sell-through, category growth, and customer desire. Excellent brand storytelling ability with a clear eye for cohesion, styling logic, and category building. Analytical mindset: comfortable interpreting product performance and market insights into action.
Strong knowledge of visual merchandising tools (Canva, Pazo, MockShop, InDesign….) and product presentation best practices across e-commerce and retail. Experience using e-commerce platforms/analytics tools is a plus. Fluent English required; Spanish is a strong plus.
Join a high-growth international brand with strong creative direction and ambitious commercial expansion, aiming to do things differently in the fashion industry both creatively and in our distinctive supply chain and crafting direction. High-impact role with ownership across key commercial and storytelling channels. Over the last ten years, we are proud to have built a brand that, through craft, our community, the risks we’ve taken and a sometimes bizarre willingness to laugh at ourselves, has made an elegant commitment to the alternative. That we’re happy to sacrifice profit and to subvert problematic fashion trends for women to create a product that has personality in addition to aesthetic value. A product that knows women don’t really shop using the search words ‘pretty’ now.