Lead our social media and digital campaigns, the media targeting strategies and bring them to live to create unique user experiences for our brands around the globeLead a team with two direct reports and the internal transformation to full funnel omnichannel with your focus on social mediaImplement brand-related activation and influencer campaigns for digital and for social mediaEstablish global media guidelines and playbooks for social media, influencers and embed them into the overall media mixtureBe accountable that social and digital campaigns are mirrored on the master website & webDrive analytics (A / B testing, reporting, KPI Dashboard) to highest ROI in Organic and paid Social, as well as with InfluencersQualifications :
More than 5 years of relevant professional experience in consumer marketingDegree in Economics / Business Administration with focus on MarketingProven Track record in digital marketing, media management and ideally SEOAbility to think in brands, digital trends and the changes of consumers journeysStrong analytical, communicational and interpersonal skillsWillingness to travel (10-20%)
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