You Lead The Way. We’ve Got Your Back At American Express, we know that with the right backing, people and businesses have the power to progress in incredible ways. Whether we’re supporting our customers’ financial confidence to move ahead, taking commerce to new heights, or encouraging people to explore the world, our colleagues are constantly redefining what’s possible — and we’re proud to back each other every step of the way. When you join #TeamAmex, you become part of a diverse community of over 60,000 colleagues, all with a common goal to deliver an exceptional customer experience every day. We back our colleagues with the support they need to thrive, professionally and personally. That’s why we have Amex Flex, our enterprise working model that provides greater flexibility to colleagues while ensuring we preserve the important aspects of our unique in-person culture. Depending on role and business needs, colleagues will either work onsite, in a hybrid model (combination of in-office and virtual days), or fully virtually. Do you want to work for a global service brand that provides customers access to products, insights, and experiences that enrich lives? Are you customer-centric, a team player, digitally oriented, and have a strong will to win? Can you deliver high-quality work? Then this job is made for you. This exciting opportunity is at the heart of the International Consumer Services (ICS) organization. The Digital Marketing Specialist role supports the Consumer Acquisition organization by executing digital marketing activities to acquire new Cardmembers. You will work across a wide range of initiatives to help ensure the attainment of market acquisition objectives. This role is adecuado for someone motivated to bring value, learn, collaborate, and achieve targets as part of a team; with digital marketing acumen, the ability to communicate clearly and creatively, and manage multiple campaigns simultaneously. Key Responsibilities include, but are not limited to: Web Content: updating web content via a content management platform, improving SEO of existing acquisition pages, liaising with web design, creative agencies, and the Central SEO team. SEM: managing SEM strategy, coordinating with the Central team to modify and create campaigns, including campaigns for our Insurance products. Required Skills: digital skills, self-learning capability, fluency in English and Spanish, effective communication with stakeholders, and attention to detail. Additional Requirements: strong organization and planning skills, credit card business knowledge, and experience with Salesforce is valued. Why American Express? There’s a difference between having a job and making a difference. For over 160 years, Amex has been making a difference in people’s lives, backing them in moments big and small, providing tools and resources for their challenges and rewards. We foster a culture of learning, collaboration, and growth, supporting our people to succeed and thrive. We believe that to best serve our customers, we must first support our people. Our culture is open, creative, risk-taking, collaborative, and innovative. It makes American Express an outstanding place to work, recognized by Forbes and Actualidad Económica España as a top employer. If you’re ready for a challenge and want to make an impact, consider launching or growing your career here. Proud to be recognized as a great workplace, and committed to supporting our colleagues’ growth and success. #J-18808-Ljbffr