A brighter future awaits you
At CooperVision, we are the global leader in contact lenses, manufacturing and distributing them to major optics companies worldwide.
We strive to create a brighter future for our customers, wearers, and employees.
Main Goal
Influence customers to develop the contact lens category by generating new users.
Change the mindset of Eye Care Professionals (ECPs) and business owners from passive to proactive, enabling them to offer contact lenses.
Equip ECPs with the capability to understand and execute Joint Business Plans (JBP) in Key Accounts (KAs).
Key Responsibilities
* Analyze businesses to identify opportunities.
* Influence customers to adopt a proactive mindset about contact lenses.
* Understand the needs and specificities of various channels, including independent retailers, buying groups, and chains.
* Utilize basic tools to develop the contact lens category, such as customer journey mapping, Point-of-Sale (POS) optimization, database management, and organizing customer training sessions.
* Execute JBP-defined plans for each KA.
* Build the Misight category and educate ECPs on its benefits.
* Coverage plan implementation according to customer segmentation.
* Follow a predetermined sales process.
* Negotiate price increases when necessary.
* Establish strong relationships with customers, including key roles in their businesses.
Personal Qualities
* Excellent interpersonal skills and influencing abilities.
* Highly proactive and able to work independently or within a team to achieve objectives.
* Creative and innovative problem-solving skills.
* Able to learn and adapt to different customers and goals.
* Strategic vision.
* Organized and able to prepare and track calls effectively.
* Negotiation skills.
* Ability to remain steady under pressure.
* Oriented towards results.
Requirements
* Minimum knowledge of products, including CooperVision and competitors.
* Attend conferences as required.
* Pursue ongoing training and improvement opportunities.