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Gen AI Engineering Internship
Description -
About the Role
SOPHI is our next gen, once stop concierge we are building to help our online visitors with everything they need!
We are looking for a proactive and detail-oriented SOPHI Program Specialist to join HP's Digital Go-To-Market team in Barcelona. This role is central to advancing SOPHI - HP's proprietary GenAI-powered assistant designed to transform the way customers search, discover, and resolve their needs across our online stores and support channels.
You will play a key role in testing, optimizing, and scaling SOPHI's capabilities by ensuring response quality, driving relevancy, and delivering actionable insights from user interactions. You will also help guide the continuous evolution of SOPHI by collaborating cross-functionally and championing AI best practices in this emerging program.
Key Responsibilities
Testing & Automation
Develop and maintain automated and manual testing protocols for SOPHI's response engine
Identify, log, and track failure cases and edge scenarios in conversational flow
Drive regression testing with each new integration or model update
Analytics & Insights
Analyze large datasets from SOPHI interactions to identify pain points, opportunities, and trends
Collaborate with analytics and product teams to derive insights that inform roadmap decisions
Monitor performance KPIs (CTR, CVR, satisfaction scores) and recommend optimization actions
Country & Merchandising Team Engagement
Partner with country sales and merchandising teams to improve regional SOPHI experiences
Localize knowledge base inputs and use case coverage to reflect country-specific customer behavior
Serve as a bridge between business teams and technical teams to align on relevance improvements
AI & Knowledge Base Optimization
Collaborate with DevOps and AI teams to enhance SOPHI's knowledge graph and training data
Support integration of new data sources (FAQs, order systems, chat transcripts, promo calendars, etc.)
Ensure SOPHI is continuously learning and evolving based on new content and customer signals
Program Support & Stakeholder Management
Assist with execution of SOPHI roadmap activities (e.G., webchat launch, support use cases, global rollout)
Coordinate with internal stakeholders (e.G., analytics, DevOps, content, localization) for seamless delivery
Act as a key voice in evangelizing SOPHI's vision across teams and geographies
Required Qualifications
Currently enrolled on a bachelor's or master's degree in Computer Science, Data Analytics, Business, or related field
Knowledge in AI product testing, digital analytics, or program management roles
Solid understanding of Large Language Models (LLMs), their capabilities, and limitations
Proven ability to work with large datasets using tools like SQL, Python, or equivalent
Experience with GenAI technologies and NLP-driven applications is a strong plus
Strong stakeholder management skills with experience working across global teams
Familiarity with web analytics, A/B testing, and customer journey optimization
Ideal Candidate Profile
Entrepreneurial mindset - thrives in ambiguity, self-starter, eager to shape a new program
Growth-oriented - always seeking learning opportunities and areas to improve the product
Data-driven - passionate about deriving impact from insights
Collaborative - able to communicate and partner effectively across technical and non-technical teams
Customer-obsessed - motivated by improving end-user experience and relevance
Why Join Us?
You'll be part of an ambitious and fast-moving team shaping the future of customer experience at HP through GenAI. This is a rare opportunity to get in early on a transformative program and help define what excellence looks like in AI-assisted eCommerce and support.
Explore our benefits
Curricular or extracurricular Internship agreement between university, company, student
Flexible schedule for part time (4h/day) or full time (8h/day) for a 3 to12 months agreement
A Young employee Network (YEN) which host fun events on a regular basis;
such as "beer bust" Fridays at different venues including the beach in the summertime.
We have an onsite Doctor and medical team for our employees, including services such as:
nutrition, physiotherapy and general health
Free daily printing Happy hour - from photographs, to large posters. And Hands-on workshops to print with the latest technology - from wall covers to 3D printed models
Legal entity:
sales and services
Job -
Administration
Schedule -
Part time
Shift -
No shift premium (Spain)
Travel -
Relocation -
Equal Opportunity Employer (EEO) -
HP, Inc. provides equal employment opportunity to all employees and prospective employees, without regard to race, color, religion, sex, national origin, ancestry, citizenship, sexual orientation, age, disability, or status as a protected veteran, marital status, familial status, physical or mental disability, medical condition, pregnancy, genetic predisposition or carrier status, uniformed service status, political affiliation or any other characteristic protected by applicable national, federal, state, and local law(s).
Please be assured that you will not be subject to any adverse treatment if you choose to disclose the information requested. This information is provided voluntarily. The information obtained will be kept in strict confidence.
If you'd like more information about HP's EEO Policy or your EEO rights as an applicant under the law, please click here:
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