Overview
At GoStudent, through our subsidiary Tusclasesparticulares – the leading platform for classes and tutors in Spain – we are looking to hire a SEO Manager (DACH Market) to develop our marketing strategy for the Nachhilfeunterricht project.
Are you ready for the challenge? As SEO Manager, your work will have a crucial impact on our growth. We’re looking for someone entrepreneurial, with strong analytical skills and a passion for building SEO strategy. You’ll be part of a multidisciplinary team and will be responsible for leading the development of our project in the DACH market, turning our platform into a go-to place for education.
Responsibilities
* Keyword expansion for Marketplace / Student pages: conduct competitive gap analyses to identify opportunities for keyword growth, particularly for Marketplace and Student pages.
* On-page optimisation: optimize title tags and headers in the commercial areas of the site. Design and run A/B tests to improve performance and user engagement.
* Technical SEO improvements: lead initiatives to enhance website crawlability and indexability. Improve internal linking structures and maintain website hygiene through regular monitoring of status codes and technical performance.
* Performance Monitoring & Reporting: track SEO performance trends using tools such as Tableau and Looker. Provide actionable insights based on Share of Voice (SoV) and other relevant KPIs.
* Content Quality Review: oversee and evaluate the work of Content Specialists to ensure it meets quality standards and aligns with SEO strategy.
What we need from you
* Education and previous experience in Digital Marketing.
* Languages: Native-level German. High-level Spanish and/or English.
* Knowledge of the education sector in the DACH Market.
* Proficiency with marketing tools for lead generation, market analysis, digital campaign management, and digital analytics (Semrush, Similarweb, Ahrefs, Google Search Console, Google Ads, Google Analytics, etc.).
* Strong analytical and organizational skills, as well as strategic vision and a desire to be part of a multidisciplinary team.
What do we offer you?
* Permanent full-time contract (38h / week).
* Flexible schedule from Monday to Thursday from 8-9 AM to 4.30-5:30 PM, Friday intensive from 8-9 AM to 2-3 PM.
* Intensive working day at Easter, Summer and Christmas.
* 25 days holiday + day off for your birthday.
* Hybrid working mode: 3 home office days and 2 office days + 1 Friday per month.
* Enjoy 1 month full remote in any European country after 6 months with us (including the UK).
* Flexible benefits: restaurant / transport card, childcare and medical insurance.
* Regular Team Building Activities and Events.
* A superb working environment within a company in continuous growth!
Office location: Granollers, Barcelona.
For us diversity is an added value. That's why we are committed to providing equal opportunities to people from all backgrounds: regardless of origin, gender, age, sexual orientation or other unique characteristics that define you. We encourage you to be authentic. The most important thing is that you are passionate about new challenges, so if you think you fit the profile we are looking for, don't hesitate and apply: we are waiting for you!
EEO statement: We are an equal opportunity employer and welcome applicants from all backgrounds to apply.
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