At Zimmer Biomet, we’re motivated by a simple mission: alleviating pain and improving quality of life for people around the world.
Having innovative products and solutions is no longer enough.
We must connect these offerings with your patient’s surgical experience in a way that improves outcomes like never before.
Our full expertise and experienced guidance is delivered through Zimmer Biomet’s ZBEdge a suite of connected technologies.
One significant part of ZBEdge is **translating data-driven insights into concrete initiatives **that drive new ZBEdge** growth opportunities**
For the commercialization of ZBEdge, Zimmer Biomet is looking for a **Senior Marketing Manager,** responsible for creating **customer insight & evidence **leading to customer insights, growth strategies and an enhanced ZBEdge customer experience, reporting to the Senior ZBEdge platform Manager.
**General Functions**:
- Leads the clinical and economical evidence strategy and execution for ZBEdge.
Develops and executes study proposal, testimonials, Marketing Case Studies with the Clinical and Economical Evidence Generation team supporting the ZBEdge Claims
- Translates data insights into customer centric marketing messages, a medical educational pathway, product roadmap, sales training learning material, tools and campaigns
- Translates data insights into service and product improvements as a continuous customer and organizational learning experience leading to new business opportunities
- Works close with KOL’s to understand product
- & Service improvements
- Develops and manages assigned budgets to execute marketing strategies and tactics
**Education**:
- University degree or Master’s degree (Preferred: in business informatics or business administration)
**Special expertise**:
- 5 years of commercial/downstream marketing experience within Health Care (required) / Digital & data driven insights generation (preferred)
- Proven track record in evidence strategies and tactics
- Experience in implementing marketing strategies utilizing all aspects of the marketing mix
- Experience within digital/data product offering, health care industry and/or sur knowledge is a plus
- Experience in developing and translating analytics and data insights into customer value, evidence strategy and new business opportunities
- Demonstrates strong customer centric behavior and a growth mind-set to achieve ambitious results
- Ability to communicate both verbally and in written from with a clear and concise manner
- Ability to influence others, strong organizational skills, handle increasing levels of responsibility
- Convincing presentation skills
- Energizes all levels of the organization to deliver on business goals and objectives
- Strong emotional intelligence to win hearts and minds of individuals and teams
- Proven track record of working effectively within local, virtual, multi-cultural, and regional teams
- Strong project management orientation with the ability to plan, prioritize and manage complex list of projects to completion
**Languages**:
- Fluent and professional in English.
Any other major language is a plus
**Personal skills requirements**:
- Hands-on and can-do mentality, enjoys working in a team, but can also work autonomously and remotely as an individual
- Proactive problem-solving ability, ability to develop and implement creative and comprehensive solutions
- Ability to listen, capture key insights from the customers and internal stakeholders and influence and lead effectively and remain focused on key tasks in a multidimensional organization
- Collaboration & teaming - forms & contributes to high-performing teams, drives positive collaboration across functional boundaries without line authority
- Solution creation - able to break-down and articulate complex issues (whether product or process related) for different target audiences.
**Travel requirements**
This dynamic job position requires a willingness to travel (approximately 20%).
**Location**
Open to different European Countries-Remote working
📌 Senior Marketing Manager Tds, Customer Insights &
🏢 Zimmer Biomet
📍 España