Join us to apply for the Field Marketing Manager / Senior Manager role at Veeva Systems.
Veeva Systems is a mission-driven organization and pioneer in industry cloud, helping life sciences companies bring therapies to patients faster. As one of the fastest-growing SaaS companies in history, we surpassed $2B in revenue in our last fiscal year with extensive growth potential ahead.
At the heart of Veeva are our values: Do the Right Thing, Customer Success, Employee Success, and Speed. We're not just any public company – we made history in 2021 by becoming a public benefit corporation (PBC), legally bound to balancing the interests of customers, employees, society, and investors.
As a Work Anywhere company, we support your flexibility to work from home or in the office, so you can thrive in your ideal environment.
Join us in transforming the life sciences industry, committed to making a positive impact on its customers, employees, and communities.
The Role
As a Field Marketing Manager at Veeva, you have the opportunity to learn from a high-caliber team at a high-growth company. You can make a real impact across many areas, including demand generation, events, digital marketing, sales enablement, and communications. If you are results-driven, resourceful, and strive for excellence, this could be the perfect role for you.
What You'll Do
* Develop and execute field marketing plans, working with key stakeholders to define goals, strategy, content, tactics, and KPIs for the year.
* Plan and execute virtual and in-person events from planning to reporting.
* Build integrated marketing campaigns utilizing various channels, content types, and tactics, including email marketing (Marketo), social media, digital advertising, and sales enablement.
* Collaborate with internal teams such as product marketing, creative services, content, product, communications, and digital teams to deliver field marketing programs for both customers and prospects.
* Support outreach programs to engage current and prospective customers, leveraging LinkedIn, media publications, and other channels.
* Help organize the annual Veeva Summit, including logistics, customer communities, internal and external communications, event app management, and reporting.
* Own the weekly and monthly marketing program reporting and metrics, using data to drive decisions.
Requirements
* 4+ years of relevant B2B marketing experience (5+ years for Senior Manager).
* Self-directed with the ability to manage multiple stakeholders, priorities, and projects.
* Exceptional communication, writing, and organizational skills.
* High attention to detail and well-organized.
* Proficient in social media tools such as LinkedIn.
* Growth-minded and a team player.
Nice to Have
* Experience developing account-based marketing programs.
* Experience with customer retention, cross-selling, and upselling campaigns.
* Experience using Marketo.
* Life sciences industry experience is a plus but not essential.
* Opportunities for career progression.
* Support from a talented team and a top-tier tech stack.
* Work anywhere policy – remote or office-based.
Additional Information
Veeva’s headquarters is in the San Francisco Bay Area, with offices in over 15 countries.
We are an equal opportunity employer committed to diversity and inclusion. We welcome applicants regardless of gender, race, ethnicity, religion, politics, sexual orientation, age, disability, or life experience.
If you need assistance or accommodations during the application process, please contact us.
Job Details
* Seniority level: Mid-Senior level
* Employment type: Full-time
* Job function: Marketing
* Industries: Software Development, IT Services and Consulting, Pharmaceutical Manufacturing
Referrals can increase your chances of interviewing at Veeva Systems.
#J-18808-Ljbffr