Overview La información a continuación detalla los requisitos del puesto, la experiencia esperada del candidato y las cualificaciones correspondientes.CHAMP Cargosystems is one of the world's leading providers of innovative IT logistics solutions to the global air cargo industry. Headquartered in Luxembourg, we have over 500 employees located in offices in London, Zurich, Manila and Frankfurt, as well as Atlanta, Singapore and Beijing.Our Integral Sales and Marketing business consists of a dynamic team of highly knowledgeable professionals focused on growing and developing our business. We achieve this in part by taking a customer centric approach to our commercial activities, looking to add value to our customers' operations wherever possible.We are currently looking for a data-driven and hands-on Demand Generation Manager to design, execute, and optimize integrated marketing programs that drive qualified pipeline and revenue growth.As the Demand Generation Manager, you will play a critical role in accelerating CHAMP's commercial success by generating high-quality leads, nurturing prospects across complex B2B buying cycles, and aligning closely with Sales, Product Marketing, corporate Marketing and Graphic Design.Position Type: Permanent Full – TimeLocation: BarcelonaReporting to:Marketing DirectorResponsibilities:Drive the overall digital marketing strategy and maximize digital engagement with our customers & prospects throughout the entire buyer journey.Demand Generation strategy & executionDevelop and execute end-to-end demand generation strategies aligned with business growth targets to grow the sales pipelinePlan and run multi-channel campaigns (digital, events, ABM, email, content syndication, paid media)Create targeted campaigns for key segments (airlines, freight forwarders, logistics partners)Future-proof our brand by optimizing for LLMs and ensuring high visibility (Generative Engine Optimization GEO, Answer Engine Optimization)Use marketing automation tools (HubSpot) and CRM (e.G., Salesforce)Manage campaign tracking, attribution models, and data qualityMeasure success through pipeline impact, ROI, won/engaged accounts, ACVPipeline & lead managementOwn marketing pipeline targets, including MQL/SQLs, conversion rates, and ACVDevelop and optimize lead scoring, routing, and nurturing programs aligned to the sales cycle complexityAlign with sales on lead definitions (MQL/SAL/SQL), SLAs, and handover processesPartner with sales on campaign timing, lead follow-up, and conversion performanceCampaign optimization & analyticsTrack and report campaign performance (CPL, CAC, ROI, pipeline impact)Optimize campaigns through performance insights and A/B testingManage dashboards and reporting in HubSpot and CRM systemsContent & messaging alignmentCollaborate with Product Marketing to turn value propositions into effective campaignsEnsure consistent messaging across all channels and touchpointsKnowledge, Skills and Abilities:Commercial, results-driven mindset focused on pipeline growth, conversion rates and revenue impactStrong storytelling skills; able to simplify complex value propositionsExperience in B2B tech/SaaS (logistics or air cargo a plus)Excellent written and spoken EnglishExpertise in digital channels (paid, SEO/SEM, AEO, email, social)Proficient in marketing automation tools (HubSpot) and CRM (MS Dynamics preferred)Experience using LinkedIn Sales Navigator for ABM, prospecting, and campaign supportData-driven with strong analytics and reporting skillsSolid understanding of B2B sales cycles and buyer journeysStrategic thinker with hands-on execution approachCollaborative by default, with cross-functional team experienceStrong project management and organization skillsCreative, test-and-learn mindsetAbility to manage multiple projects simultaneouslyKnowledge of Google Analytics & Tag ManagerAdobe Creative Suite skills are a plusEducation and Experience:Bachelor's degree in Digital Marketing or equivalentMinimum 3+ years in demand generation3+ years' experience in B2B demand generation / growth marketingUpon successful completion of the 1st round interview, a digital marketing assignment will need to be completed and submitted for review. If successful, you will be invited for a 2nd interview, during which you will present your assignment work. The final round will be a virtual meeting with the wider marketing team, a group of subject matter experts across key disciplines. This stage is designed to demonstrate how you collaborate, communicate, and contribute within a cross-functional environment, as constructive and efficient teamwork will be critical to driving successful outcomes for the business.Deadline of Application: 25 June 2026The selected candidate may be subject to the provision of an up-to-date (not older than 3 months) criminal record certificate.Security: the successful candidate will have to comply with CHAMP Security Requirements (including but not limited to CHAMP's IT Security Policies, especially the ISMS Policy and the Acceptable Use Policy, mandatory courses, confidentiality and data protection, use of company assets, and incident reporting).CHAMP Cargosystems is an equal opportunity employer and prohibits discrimination and harassment of any kind. We are committed to the principle of equal employment opportunity for all employees and to providing employees with a work environment free of discrimination and harassment. All employment decisions are based on business needs, job requirements and individual qualifications, without regard to race, ethnic background, religion or belief, family or parental status, or any other status protected by the laws or regulations in the locations where we operate.Please note that any personal data that you submit along with your application will be processed by CHAMP and may be processed by any of its global entities as necessary. These data will be treated in strict compliance with the applicable data protection legislation (i.E. the Law of 2 August 2002 on the protection of individuals with regard to the processing of personal data, as amended, and Regulation (EU) 2016/679 of the European Parliament and of the Council of 27 April 2016, - the GDPR -, which entered into force on 25 May 2018, as well as any other subsequent regulation). xqysrnh Please follow the link to the CHAMP Candidates Privacy Notice for further information.