We are looking for a Growth Manager to lead end-to-end acquisition projects and drive performance across paid media, lead generation, and eCommerce growth.This is a player-coach role combining hands-on execution with cross-functional leadership: you will be able to operate campaigns directly in-platform when required, while coordinating internal and external resources to launch acquisition initiatives from zero to scaled performance, with strong ownership, prioritization, and operational discipline.End-to-end Acquisition Project Leadership • Lead acquisition initiatives from strategy to execution: objectives, channel mix, budget allocation, deliverables, timelines, and results.• Build and run acquisition projects from scratch (new products, new campaigns, new audiences, new landing experiences), ensuring fast and high-quality delivery.• Own cross-functional coordination to deliver end-to-end: align and manage resources across creative/content, SEO, CRO/UX, web/dev, analytics and any external partners.Performance Marketing Execution (Hands-on when required) • Plan, launch, optimize, and scale campaigns across Google Ads (Search/PMAX/YouTube) and Meta Ads (minimum).• Ensure full-funnel performance: audience strategy, creative testing, retargeting, landing page alignment, and continuous optimization.• Lead generation: manage lead volume and quality with a pragmatic approach to qualification signals and funnel efficiency.Understand and drive eCommerce growth levers in partnership with CRO/UX, SEO/GEO and web teams.Establish execution cadence: weekly priorities, workstreams tracking, decision-making forums, and clear communication with stakeholders.• Ensure quality control across deliverables (briefing standards, QA checklists, and launch readiness) to prevent errors and rework.7-10+ years in agency or hybrid environments, with proven ownership of acquisition/performance projects.• Hands-on expertise in Google Ads and Meta Ads (campaign setup, optimizatio