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Creative strategist

Barcelona
Indefinido
Happy Mammoth
Publicada el 29 octubre
Descripción

Beyond Alpha (sister company of Happy Mammoth) is a fast-growing natural food tech business selling across the United States, Australia and Europe. We specialize in formulating, producing and marketing gut, digestive and microbiome health foods and natural supplements, designed to help our clients make long-lasting positive health changes and start living very full lives again.

Why You'll Love Working at Beyond Alpha

Competitive Salary – Your skills and expertise deserve to be rewarded
Paid Holidays – Relax, recharge, and enjoy well-earned time off
Work from Anywhere – Your home, a cozy café, or a beachside co-working space—it's your call!
Join a Supportive, Global Team – Work with passionate professionals from around the world
Flexible Working Hours – Manage your schedule in a way that works best for you
Growth Opportunities – Access free books, courses, and resources to expand your expertise
Exciting & Dynamic Work Environment – Every day brings new challenges and opportunities
Make a Real Impact – Help create products that improve people's lives

We are looking for a Creative Strategist to join our growing Marketing Team on a full-time basis.

Before you dive deeper, please note the following key points:

This is a full-time fully remote contractor role

We are seeking someone preferably with a background in B2C marketing

Although the role is remote, the candidate must be available during EU hours (GMT)

Your primary role will center on digital media advertising with a keen focus on enhancing our ad campaigns.

As a Creative Strategist, you will be responsible for developing innovative and effective strategies that align with our company's objectives and resonate with our target audience. Your role will blend creativity with strategic thinking to drive impactful campaigns and initiatives. You will collaborate closely with cross-functional teams, including marketing, design, product development, to ensure cohesive messaging and brand consistency across all channels. The ideal candidate will possess a combination of analytical skills, creative flair, and a deep understanding of consumer behavior and market trends.

Key Responsibilities:

Strategy Development:
Develop comprehensive creative strategies that support business goals and objectives
Conduct thorough research and analysis to identify market trends, consumer insights, and competitive landscapes
Translate insights into actionable strategies that differentiate our brand and resonate with our target audience

Campaign Planning and Execution:
Collaborate with internal teams to conceptualize and execute integrated marketing campaigns across various channels, including digital, social media, print, and events
Develop creative briefs and provide clear direction to design and content teams to ensure alignment with strategic objectives
Monitor campaign performance and metrics to evaluate effectiveness and identify areas for optimization

Brand Development and Positioning:
Contribute to the development and evolution of our brand identity and messaging
Ensure brand consistency across all touchpoints and communication channels
Identify opportunities for brand positioning and differentiation in the marketplace

Cross-Functional Collaboration:
Work closely with marketing, design, product development, and sales teams to ensure alignment of messaging and strategy
Foster a collaborative environment that encourages creative thinking and innovation
Communicate effectively with stakeholders to gather input and feedback on creative initiatives

Trend Analysis and Innovation:
Stay abreast of industry trends, emerging technologies, and cultural shifts
Apply insights to inform creative strategies and develop innovative solutions
Experiment with new approaches and techniques to continually improve campaign performance and engagement

Qualifications:

Proven experience in a creative strategy role, preferably in an advertising agency or marketing department
Strong analytical skills with the ability to interpret data and insights to drive strategic decisions
Excellent communication and presentation skills, with the ability to articulate complex ideas clearly and persuasively
Creative mindset with a passion for developing innovative and compelling campaigns
Strong project management skills with the ability to manage multiple priorities and deadlines effectively
Proficiency in digital marketing platforms and tools
Familiarity with design principles and an eye for aesthetics
Ability to thrive in a fast-paced, dynamic environment and adapt to change
Strong collaborative spirit and ability to work effectively in cross-functional teams

CVs must be in ENGLISH.

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