Consumer Insights Analyst page is loaded
Consumer Insights Analyst
Apply locations Madrid, Spain time type Full time posted on Posted Yesterday job requisition id R0032076
Job Category:
Sales
Job Family:
International Sales
Job Description:
Role and Responsibilities
* Data Interpretation: You will utilise research tools to extract and interpret data, providingactionable insights and actionable recommendations. From data to recommendations. Supporting the business to make decisions/ transform data into sales
* Deliver strategic guidance to Sales, PLS, and leadership teams by generating actionable consumer behavior and sales insights from primary and syndicated data. Offer measurable business solutions based on category and customer knowledge. Conduct competitive analysis and benchmarking to assess market positioning and consumer perceptions across European markets.
* Product Analysis: Analyze potential markets/products from a customer, competitor and consumer standpoint, store checks IN countries with Sales Partners, tasting sessions with R&D and Sales.
* Share best practices and create an understanding of issues faced in the marketplace, and potential implications of insights. Presentations will involve direct customer calls. Develop sales stories that provide actionable and unique insights.
* Monitor consumer purchase panel and market intelligence information to deliver specific information on consumer channel trends in marketplace.Utilize information for outside sources to drive story and develop priorities.
Key Ingredients:
* Bachelors in Business Administration, Marketing or related field
* 5+ Years of Experience in Sales. Experience as a research supplier or in-house client within the Consumer-Packaged Goods (CPG) industry is preferred
* Fluency in English, both written and spoken
* Advanced experience in database extraction, exploitation, and analysis
* Experience and expertise using syndicated CPG data (Nielsen/Iri/ Kantar/Euromonitor) for business analysis and effective story telling
* Autonomous & Curious, self-starter
* Strong organizational skills and attention to detail
* Familiarity with research vendors and research methodologies.
* Experience with the folowing tools:Nielsen DDBB, Circana DDBB, Kantar, internal & external sales sources,Excel, PPT and Office
* Ideally experience with data visualization tools like Power BI
* Knowledge of research methods (qualitative & quantitative), utilization and provision
* Expertise in understanding data and interpreting it in real life business situations
* Mental agility: ability to interpret results and present clear recommendations
* Proven analytical ability to interpret complex data and translate it into actionable insights
* Open mind and used to work in multidisciplinary teams in international and national environment across different business groups & product categories
* Client oriented, flexible and pro active
Schreiber Foods is an Equal Opportunity Employer, all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity or national origin and will not be discriminated against on the basis of disability.
Our Madrid office is a certified 2025 Top Employer in Spain, committed to creating a great workplace for all employees.
About Us
Schreiber Foods strives to do good through food every day. Based in North America, we’re a customer-brand leader in cream cheese, natural cheese, process cheese, shelf-stable beverages and yogurt. Our more than 10,000 employees and presence on five continents enable us to be an essential ingredient in our customers’ success.
With annual sales of more than $7 billion, we partner with the best retailers, restaurants, distributors and food manufacturers around the globe. We also recognize our responsibility to do good in the world and are driven to make a difference in everything we do.
Life & Culture - We call ourselves partners – not employees – and there’s a good reason behind that. Our work is more than just a job. Our common goals drive and energize us as we work together to be the best we can be.
Caring is a huge part of who we are. We not only help each other grow; we take care of each other along the way. Whenever a partner is experiencing a hardship, it’s common for others to take the initiative to organize fundraisers to help support them through our Partners Helping Partners program. We also care about our communities and want to help make them better places to live every day.
Who are we looking for? Our people are truly the heart of our company, and we’re on a journey together. It’s about more than a job. We work hard to find great people with diverse backgrounds, experiences and perspectives, and provide opportunities to help them grow. Like a family, we care deeply about each other
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