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Country Marketer - Spain Region
We are recruiting for a Country Marketer for our Spanish region to join our award winning business, based remotely in Spain .
This role sits within the busy and growing India, Europe, Middle East & Africa (iEMEA) Marketing Team, reporting to the Marketing Manager for Food Safety. The main area of responsibility is localizing and executing regional marketing campaigns for Neogen’s Food Safety portfolio for Spain. This role works closely with iEMEA Sales, and other Marketing functions, in particular Product, Digital, and Conferencing & Events.
We are looking for early career marketers with experience in a similar industry, who are commercially astute with an eagerness to learn, team players with strong interpersonal skills.
What you’ll be doing:
1. Lead localization and implementation of global or regional campaigns to generate demand at end-users and/or channel
2. Responsible for local marketing promotion planning and implementation
3. Execution of marketing campaigns, product launches and initiatives in alignment with regional iEMEA marketing, to deploy active promotion of agreed products through appropriate channels
4. Lead local assessment and provide input into regional marketing and product/portfolio teams on competitive, customer and media platform trends
5. Collaborate with relevant stakeholders as required on NPI processes as required to plan and execute the successful launch of products in the region
6. Communicate new product material, programs, and promotions to field sales
7. Identify opportunities to leverage local marketing channels including social media, general media, and key platforms for communications
8. Work closely with regional iEMEA Marketing team, in country Salespeople and Professional Services
9. Assist in carrying out market research and customer surveys to assess demand, brand positioning and awareness at country level
10. Review marketing reports and data to identify trends and actionable conclusions for ongoing improvement of ROI and key metrics in the country
11. Translation of materials & coordinate proof reading with the external agency
12. Assist in writing and editing persuasive marketing materials such as newsletters, web content, promotion materials and customer communication
About you:
13. You have 2+ years’ experience in a marketing role, specifically experience in science/healthcare marketing
14. You are fluent in English and Spanish, including written communication
15. You have sound understanding of core marketing principles
16. You are very proficient in Microsoft packages including word, excel and powerpoint
17. You possess excellent organization and project management skills
18. You are deadline-driven, well-organised, focused, self-disciplined, and pragmatic, with the ability to prioritise workload and recognise when detail really matters
19. You have a can-do, enthusiastic, collaborative, and friendly attitude with a strong desire to improve own skills base and can find improved ways of working for the benefit of the business
20. International experience is welcomed, with a real ambition to work with people from different cultures
21. Having previous experience in the Food Safety Business or a Life Science of Food degree is desirable