Platform & Coaching Programs Lead
Remote (with a preference for candidates based in APAC, Europe, or the Middle East to align with core
business hours)
Initial freelance/contract (6–12 months) → potential full-time
About CoachBase
CoachBase is a global digital coaching platform redefining professional development through technology, data, and a curated network of 1,100+ ICF-certified coaches across 65+ countries.
We partner with leading multinational corporations, primarily across APAC and EMEA, delivering scalable and measurable coaching programs — from emerging talent to senior executives.
As we enter our next phase of growth, we are looking for a hands-on, commercially driven leader to scale both our platform and business globally.
Role Overview
This is a hybrid strategic and execution role at the core of CoachBase.
You will lead:
- Platform evolution
- Commercial growth
- Client delivery
- Operations and team scaling
You will play a key role in shaping the company’s trajectory while remaining deeply hands-on across functions.
Main Responsibilities
Commercial & Client Development
- Lead B2B sales and business development (client pitches, demos, proposals)
- Own RFP responses and procurement processes
- Manage senior client relationships (HR / L&D; leaders, sponsors, program teams)
- Translate client needs into tailored solutions and platform enhancements
Coaching Program Delivery
- Act as strategic account lead for clients
- Oversee:
- Program launches
- Program performance and reporting
- Feedback loops and continuous improvement
- Executive-level client engagement
Platform & Product Development
- Define and prioritize product development needs
- Translate business and client needs into clear functional requirements
- Work closely with tech teams to design, test, and deploy features
- Ensure a client-centric, scalable user experience
User Support & Operations
- Ensure high-quality user support across participants and coaches
- Oversee platform activity and operational performance
- Scale and optimize processes through automation, AI, and data-driven workflows
Finance & Performance Management
- Oversee:
- Client invoicing and contracts
- Coach payments
- Financial tracking and dashboards
- Monitor KPIs, margins, and overall business performance
Team Leadership & Coach Network
- Lead a cross-functional team, primarily based in APAC
- Build and scale the team over time (structure, hiring, development)
- Oversee coach recruitment and onboarding globally
- Ensure consistent quality and experience standards
Brand & Marketing
- Oversee digital marketing and brand positioning:
- Content (LinkedIn, thought leadership, blog)
- SEO and inbound strategy
- Increase visibility through:
- Events, webinars, and roundtables
- Strategic partnerships
Strategy & Growth
- Shape and evolve CoachBase’s business model, value proposition, and go-to-market strategy
- Align platform development with commercial and client needs
- Identify and drive new growth opportunities (markets, segments, partnerships)
Ideal Profile
- 7–10+ years of experience
- Strong experience in project / program management and client facing roles
- Experience contributing to or leading B2B sales and procurement processes
- Strong experience working with senior stakeholders in multinational environments
Key strengths:
- Entrepreneurial mindset (ownership, problem-solving, adaptability)
- Strong commercial mindset (sales, client management)
- Ability to operate in fast-paced, ambiguous environments
- Strong prioritization and multi-tasking capabilities
- Highly hands-on, execution-driven
- Strong critical thinking and ability to challenge constructively
Requirements:
- Experience in L&D;, coaching, or talent development
- Strong interest in and affinity with technology / digital tools
- Advanced command of MS Word, PowerPoint, and Excel (must-have)
Nice to have:
- Exposure to product / platform environments
- Experience managing global / remote teams
What We Offer
- A high-impact leadership role in a fast-growing general business
- Strong autonomy
- Flexible remote setup
- Competitive compensation + performance-based incentives
- Opportunity to transition into a long-term leadership role
📩 How to Apply
Please send your CV to: