In today's fast-paced world, high-quality content is the cornerstone of effective communication. At Factorial, we believe that exceptional content not only informs but also inspires and engages. We are looking for a Content Manager to join our Spanish Marketing Team and take the lead in creating content that resonates with our audience and drives measurable results.
This is your opportunity to shape content strategy, collaborate with top-tier partners, and showcase your creativity and strategic thinking.
Ready to be part of the challenge?
The Role
Develop and Execute a High-Impact Content Strategy
* Create and implement a comprehensive content strategy across web, blog, gated content and video, ensuring alignment with brand positioning and business objectives.
* Define and enhance product messaging to effectively communicate our unique value proposition to B2B audiences, differentiating us in the market.
* Leverage storytelling to craft compelling content that drives engagement, nurtures leads, and elevates brand awareness.
Lead Cross-Functional Content Initiatives
* Work closely with Product Marketing, Sales, and Performance Marketing teams to align content initiatives with GTM strategies and product launches.
* Collaborate with agencies, clients, and subject matter experts to bring innovative content ideas to life.
Drive Content Distribution & Promotion
* Design and execute strategic content distribution plans, leveraging both organic and paid channels to maximize reach and lead generation. Manage content syndication partnerships with external databases to expand reach and impact.
Measure, Optimize & Iterate
* Track, analyze, and report on the performance of content campaigns using key metrics to ensure continuous improvement. Use customer insights, product performance data, and market trends to refine marketing strategies and enhance content effectiveness.
Lead and Inspire a High-Performing Team
* Manage and mentor a dynamic content team, fostering a collaborative environment where creativity and data-driven decisions drive success.
* Set clear goals and KPIs, providing feedback and opportunities for professional growth.
* Recruit and develop top content talent to strengthen team capabilities.
* Proficiency in Spanish (C2) is a must; Fluent in English is nice to have but not essential.
* Extensive Experience : A minimum of 3 years in a similar role – preferably in the tech industry. Experience in a B2B marketing environment is a plus.
* Content, Storytelling and Copywriting Expertise : Experience producing premium, high-impact content like reports, ebooks, or research pieces.
* Performance Insight : Familiarity with performance marketing metrics and tools to measure content success.
* Creative and Strategic Thinking : The ability to balance creativity with data-driven decision-making.
* Teamwork and Collaboration : Excellent communication skills to work and motivate effectively with internal teams and external partners.
* Strategic Mindset : Proven experience in developing content that aligns with business objectives and enhances brand narrative.
Perks of being part of our team
We care about people and we also offer a lot of benefits for employees :
* High growth, multicultural and friendly environment.
* Healthy life with Wellhub (Gyms, pools, outdoor classes).
* Save expenses with Cobee.
* Language classes with Yolk Academy.
* Breakfast in the office and organic fruit.
* Nora and Apetit discounts.
Is this you?! Come rock the world with us!
Factorial is an all-in-one HR Software fast-growing company founded in 2016. Our mission is to help SMEs automate HR workflows, centralise people data and make better business decisions. Currently, we serve thousands of customers in over 60 countries all over the world and across industries, building a super diverse and multicultural team of over 900 people in Barcelona, Brazil, Mexico, and US offices.
We own it : We take responsibility for every project. We make decisions, not excuses.
We learn and teach : We're dedicated to learning something new every day and, above all, sharing it.
We partner : Every decision is a team decision. We trust each other.
We grow fast : We act fast. We think that the worst mistake is not learning from it.
Wanna learn more about us? Check our website!
J-18808-Ljbffr
#J-18808-Ljbffr