AVATR, a premium intelligent electric vehicle brand, is seeking a Head of Retail to join our Europe Overseas Business Development team at our Madrid subsidiary.
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Together with the team, you will support AVATR's expansion in the Spanish market across business development, sales, marketing, aftersales, and network operations.
What you will do:Sales Strategy Development & Execution: Formulate the overall sales strategy for the Spanish market and monthly sales targets, break them down by region and channel, and drive strategy implementation and goal achievement.Sales Team Building & Management: Build and manage the local Spanish sales team; set KPIs and conduct ongoing performance reviews to develop a high-performing sales organization.Key Account & Business Development: Lead the development and relationship management of fleet customers and key accounts; expand B2B sales to increase the company's fleet sales share.Sales Operations & Data Analysis: Establish a sales data operation system, generate regular sales analysis reports, and propose data-driven strategy optimization recommendations to improve conversion rates and sales funnel efficiency.Collaboration with China HQ: Work closely with the sales and product teams at China headquarters, provide timely feedback on local market needs, and drive continuous optimization of product configurations and commercial policies.Commercial Policy Management: Develop phased commercial policies aligned with the company's budget, manage dealer relationships within budget constraints, and support the achievement of sales targets.
What you will bring:Bachelor's degree or above in Marketing, Business Administration, or a related field; MBA preferred.8+ years of sales experience in the automotive industry, including at least 3 years in a director-level leadership role in the Spanish market.Experience in new energy passenger vehicle sales is preferred; experience with Chinese brand go-global projects is a plus.Familiar with the Spanish NEV market landscape, customer profiles, and mainstream dealer channels; possess sufficient key account resources to secure major customer orders.Fluent in English and Spanish, able to use both as working languages. xbhjioe Strong leadership, decision-making, and stress management skills; able to thrive in a start-up organization's fast-paced environment.