About Changan Europe
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Changan Automobile is one of China’s leading automotive manufacturers, committed to innovation, sustainability, and smart mobility solutions. Changan Europe plays a key role in expanding the brand’s presence across European markets, delivering high-quality vehicles and building strong, long‑term partnerships with distributors and dealers.
Position Summary
The Regional Sales Specialist will be responsible for driving sales performance, supporting distributor and dealers reporting directly to the Sales Manager from Spain (based in Madrid‑Alcobendas), and executing regional sales strategies across assigned European markets. This role acts as a key link between headquarters, regional partners, and local customers to ensure business growth, brand consistency, and customer satisfaction.
Key Responsibilities
Manage and develop sales activities within the assigned European region to achieve volume, revenue and market share targets.
Support and coordinate with importers, distributors and dealer networks to ensure an effective sales execution plan.
Monitor market trends, competitor activity and customer insights to identify growth opportunities.
Implement regional sales strategies, campaigns and incentive programs in line with company objectives.
Track sales performance, forecasts and KPIs; prepare regular reports and presentations for management.
Collaborate closely with marketing, aftersales, logistics and product teams to ensure smooth market operations, following the Sales Manager instructions.
Support dealer training initiatives related to products, sales processes and brand standards.
Represent Changan Europe at regional events, trade shows and partner meetings as required.
Requirements & Qualifications
More than 5 years of experience in sales, preferably within the automotive or mobility industry in OEM/EV OEM.
Availability to travel +60% of the time, with daily visits to dealers across Spain.
Strong analytical skills with the ability to interpret sales data and market insights.
Excellent communication, negotiation and relationship management skills.
Ability to work independently in a multicultural, fast‑paced environment.
Willingness to travel frequently within Europe. xpzdshu
Fluency in English and native Spanish required for daily tasks and meetings with suppliers, headquarters, clients, potential clients and team.
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