Head of Lobby (iGaming) – Commercial & Product LeadershipHead of Lobby (iGaming) – Commercial & Product LeadershipA leading global iGaming organisation is searching for a Head of Lobby to own and elevate one of the most strategically important parts of the player experience: the lobby.This is a rare opportunity to shape how millions of players discover content, engage with products, and move across an entire gaming ecosystem. Sitting within the Commercial organisation and working closely with Product, Analytics, and Marketing, you'll turn insights into measurable outcomes that drive engagement, discovery, and revenue.If you thrive at the intersection of commercial strategy, product optimisation, and data‐driven decision‐making — this role puts you right at the centre of the action.What You'll LeadCommercial Ownership & AdoptionDefine and champion the lobby's value proposition across global operatorsDrive adoption, expansion, and cross‐sell opportunities across product verticalsBuild operator‐facing materials (decks, demos, case studies) that support sales and upsellPartner with Account Management to identify underutilised opportunities and unlock growthLobby Performance & OptimisationOwn all lobby KPIs and performance trackingTranslate insights into prioritised actions across engagement, conversion, retention, and cross‐sellEnsure tracking frameworks (tagging, parameters, reporting) are implemented and validatedStep into analysis directly when needed to unblock decisions or accelerate progressProduct Testing & ValidationOversee QA and UAT processes for lobby featuresAct as the final commercial checkpoint before releasesFollow up on issues, verify fixes, and ensure smooth deployment cyclesContinuously evaluate and improve testing and validation processesStrategic Product InputConvert commercial insights into clear product requirements and business casesInfluence roadmap priorities with measurable commercial impactParticipate in design reviews and ensure alignment with operator and player needsOwn best practices for lobby structure, content placement, and game discoveryPlaytest competitor lobbies and document repeatable evaluation frameworksDeliver actionable competitive analysis and anticipate market directionExplore adjacent industries for inspiration and innovation opportunitiesLead a small, high‐impact team across sales enablement, operations, validation, and analyticsSet clear priorities and translate commercial needs into actionable directionStep in hands‐on when needed to unblock progress and accelerate deliverBuild scalable processes as the function growsWhat You BringStrong experience in commercial roles within Casino/iGamingProven ability to work with BI and data science teams to extract and interpret operational dataAbility to prepare and present complex information clearly across varied audiencesExperience conducting competitive analysis and turning insights into actionIdeally: experience analysing acquisition, retention, and UX data in large‐scale digital productsIdeally: experience testing or playtesting digital gamesIdeally: some technical understanding of how digital products are builtRole can be based in Gibraltar, Malta, Isle of Man, or remote.Why This Role MattersThe lobby is the heartbeat of the player journey — the gateway to discovery, engagement, and revenue. This role shapes that experience end‐to‐end, influencing product direction, commercial success, and player satisfaction across a integral ecosystem.If you want to own a high‐visibility, high‐impact product area and work across some of the most exciting verticals in iGaming, this is the role.#J-18808-Ljbffr