About Xiaomi
Xiaomi is a global technology company with a mission to inspire the lives of people around the world with innovative, high-quality products and smart ecosystems. Ranked among the world's leading smartphone and AIoT brands, we operate in more than 100 markets with a focus on user experience, efficiency, and long-term growth. Joining Xiaomi means working in a fast‐paced, global, and tech‐driven environment where you can grow, create impact, and shape the future of e-commerce in Europe.
About the Team & Role
We are looking for a E-Commerce Traffic Manager to lead regional traffic strategy and fuel e-commerce growth across Western Europe. This role is highly visible and influential in the e-commerce team. You will present weekly updates, own strategy decisions, and directly drive regional business outcomes.
Key Responsibilities
* Own end-to-end regional traffic strategy, planning and analysis for Western Europe e-commerce.
* Formulate and execute data-driven traffic plans; monitor implementation and conduct regular reviews.
* Manage traffic across key channels:
* Mi.com: affiliate marketing, PPC campaigns.
* Amazon: CPC advertising; collaborate with country e-commerce teams, HQ, and Wuhan middle platform.
* Align traffic support with product launches, seasonal promotions, and regional sales goals.
* Analyze performance data (CTR, CVR, ROI, cost efficiency) and drive continuous optimization.
* Monitor market trends and competitor activities to keep traffic strategy competitive.
* Prepare weekly traffic reports, strategy proposals, and review presentations for leadership.
Qualifications
* Bachelor's degree or above.
* 3+ years of experience in e-commerce traffic, paid media, performance marketing or digital operation.
* Proven track record in channel management: Mi.com / PPC / affiliate / Amazon CPC.
* Strong data analysis, budgeting and optimization skills.
* Ability to work independently and cross-functionally with global teams.
* Fluent in English; Mandarin is a must.
* Experience in consumer electronics or European e-commerce is a strong plus.
Why Join Us
You will be the core decision-maker of regional e-commerce traffic, play a key role in Xiaomi's growth in Europe, and enjoy clear development, high recognition, and global opportunities.