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Global social & influence mkt lead

Cornellà de Llobregat
Revlon Inc.
De 30.000 € a 50.000 € al año
Publicada el 8 junio
Descripción

Hybrid Role

Antes de solicitar este puesto, por favor, lea la siguiente información sobre esta oportunidad que encontrará a continuación.
Employees are expected to work from our Cornellà de Llobregat (Barcelona) office 3 days per week and may work remotely the remaining days.

Overview
Revlon Professional is redefining what a professional hair brand can be. We operate across two powerful worlds: professional authority (behind the chair) and cultural relevance (in the consumer space).

This role sits at the intersection of both—building influence as a core growth engine, not a support function. This is not a social media role. This is a global brand‑building role, shaping how hair lives in culture.

You will architect how Revlon Professional earns attention, drives desirability, and converts influence into business impact at scale.

Responsibilities
Build Influence as a Growth Engine

Define a global dual‑audience ecosystem (stylists + consumers)

Turn creators, stylists, and partners into brand advocates at scale

Shift social from presence to performance‑driven impact

Shape Brand Presence in Culture

Connect hair to fashion, identity, transformation, and self‑expression

Drive culturally relevant storytelling, not trend‑following

Identify and activate key cultural moments, creators, and platforms

Drive Full‑Funnel Results

Translate influence into stylist adoption + consumer demand

Own KPIs beyond engagement (SOV, consideration, conversion signals)

Lead performance tracking and optimization globally

Elevate Creators & Stylists into Icons

Build a global creator strategy (professional + cultural creators)

Transform stylists into content creators and opinion leaders

Partner with Education & Creative teams to scale content excellence

Orchestrate Global‑Local Excellence

Design scalable global frameworks, toolkits, and guidelines

Ensure best‑in‑class local execution across regions

Lead agencies and internal teams to deliver premium content

Who You Are

Builder mindset: you create systems, not just campaigns

Culture‑driven: you anticipate, not follow trends

Strategic + hands‑on: able to lead vision and execution

Business‑oriented: obsessed with impact, not just content

High standards: you push for premium output at every touchpoint

Qualifications
Experience

Proven track record in prestige beauty / luxury / culture‑led brands

Experience in global roles with multi‑market complexity

Strong understanding of influence, creators, and social ecosystems

Demonstrated ability to link creativity to business performance

Experience xpzdshu at companies like Puig, L’Oréal, Coty, Estée Lauder, or premium fashion/lifestyle brands is highly relevant

Key Skills

Deep expertise in social platforms, creator economy, and digital ecosystems

Strong creative judgment and storytelling capability

Ability to manage end‑to‑end content ecosystems

Data‑driven decision making (SOV, performance tracking, etc.)

Excellent stakeholder management (global + local teams)

Video editing / photoshop a plus

Tuned into cultural lore

Team player

Good project‑management skills

Strong spoken English

PR experience a strong plus

Key Tools

Meta / TikTok ecosystems

Social listening & management tools (e.g. Sprinklr)

Analytics tools (Google Analytics or similar)

Creative tools (Adobe suite a plus)

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