Who We Are
Vistaprint is looking for a strategic leader to join our Global Email Marketing team to oversee the email program in our German and Dutch Markets. You will be joining the team responsible for creating caign and customer strategies across 16 markets spanning North America and Europe with the goal to increase customer engagement, incentivize purchases and drive long term customer value. By partnering with our internal Creative, Go to Market, and Analytics teams, the Global Email Team turns these strategies into reality and monitors and optimizes actions based on performance. The ideal candidate will have a minimum of 3+ years experience in strategic channel marketing with a proven track record of delivering high performing caign strategies and results through their own work and the work of others.
What You Will Do
* Oversee Germany and Dutch Email marketing plans, providing input and strategic direction, to meet business objectives and exceed financial expectations across the German market.
* Manage and closely monitor KPIs to influence and optimize caign strategy to exceed financial objectives reporting weekly results to stakeholders.
* Apply extensive marketing background to contribute fresh ideas and innovative concepts to develop strategic channel roadmap.
* Partner with creative and Go to Market teams to influence concept strategies and ensure email caigns are meeting caign platform goals, channel best practices and creating impact.
* Develop, design, run and analyze A/B and multivariate tests across offers, creative, mailable file and segmentation.
* Work in close collaboration with global team members from multiple functions including marketing, creative, content and analytics to elevate marketing plans and ensure caigns are meeting objectives.
* Develop new processes and identify opportunities to evolve current ones to improve the way we work with the goal of delivering value to the customer more quickly.
Your Qualifications
At VistaPrint, we are striving to hire individuals that add new ideas and perspectives to our teams and enhance our culture. No matter your background or work experience, we strongly encourage you to apply even if you feel that you dont meet the exact requirements or have the same qualifications. You might be a great candidate for this or other opportunities.
1. Is a strategic leader with exemplary communication skills and executive presence.
2. Has an ability to adapt to changing circumstances and is a top notch collaborator who can drive teams with diverse objectives to alignment.
3. Creative, results oriented thinker with exceptional attention to detail.
4. Has experience in creating clarity and setting objectives from the nebulous while managing multiple complex initiatives at once.
5. Has a passion to collaborate and motivate a team to