We’re seeking a Marketing Manager to lead our go-to-market strategy at a pivotal moment of growth and repositioning.
You will own brand, product marketing, and category creation, as we establish Unith as a leader in conversational AI humans for enterprise.
The unique challenge: Unith sits at the intersection of deep technology, consulting, and enterprise transformation.
You will craft a narrative that resonates across enterprise buyers, product teams, and innovation leaders, while elevating Unith from a technology provider to a category-defining partner.
This role reports directly to leadership and will play a critical role in defining how the market understands:
* Conversational AI as a new interface
* Digital humans as a business lever
* Unith’s leadership in this emerging category
What You’ll DoCategory Creation & Brand Strategy
* Define and own the narrative around conversational AI humans as the next interface
* Position Unith as a category leader in real-time AI-driven human interaction
* Build a premium, enterprise-grade brand aligned with our consulting + platform positioning
* Craft compelling messaging for multiple audiences: enterprise executives, product teams, innovation leaders
* Drive thought leadership (LinkedIn, case studies, POVs, events) to shape market perception
* Create high-impact narratives that elevate Unith beyond “AI vendor” to strategic partner
Product Marketing
* Own go-to-market strategy across our core use cases: training, onboarding, sales, and customer experience
* Translate complex capabilities (real-time streaming, conversational design, AI memory, integrations) into clear business value
* Develop sales enablement materials, business cases, and client-facing narratives
* Partner closely with product, engineering, and delivery teams to launch new capabilities
* Ensure strong alignment between messaging, pipeline generation, and revenue outcomes
Leadership
* Build and scale the marketing function across product marketing, content, and brand
* Foster a culture of clarity, speed, and high standards
* Collaborate cross-functionally with sales, product, engineering, and leadership
* Align closely with revenue teams to support enterprise sales cycles and strategic deals
Requirements
What You BringRequired
* 3+ years of marketing experience, in B2B SaaS, AI, or enterprise technology
* Proven experience scaling marketing in high-growth environments
* Strong expertise in product marketing, brand strategy, and enterprise positioning
* Experience supporting enterprise sales cycles and consultative GTM motions
* Exceptional storytelling ability, simplifying complex technology into compelling narratives
* Builder mentality, comfortable operating in ambiguity and moving fast
Highly Valued
* Experience marketing AI, conversational systems, or emerging technologies
* Background in category creation or repositioning
* Strong understanding of enterprise buyers and transformation challenges
* Experience working closely with technical teams (product, engineering, AI)
* Ability to engage multiple stakeholders: from operators to C-level executives
* Hands-on experience in growth marketing, performance marketing, or paid acquisition — internships and agency experience count
* Proficiency in Google Ads and Meta Ads Manager; bonus if you've also worked in TikTok, YouTube, or other platforms
Benefits
What We Offer
🏠 Hybrid work in Barcelona
🏙️ Office in the center of Barcelona
🌍 Work from anywhere
🍽️ Lunch compensation when in the office
🩺 Private health insurance with Alan
🧾 Flexible benefits (tax-free under Spanish legislation)
🏋️ ClassPass discount