Product marketing manager

At Adalvo, we're not just a company - we're a team of passionate people driven by our mission to consistently deliver high-quality products and services to our partners. We are positive, we are fast, we are always on target, we are Adalvo!

We are looking for a Product Marketing Manager to join our dynamic team. If you're someone who thrives in a fast-paced environment and loves tackling new challenges, then this is the perfect opportunity for you.

Adalvo is a high-growth B2B generics pharmaceutical company operating across 140+ markets with a network of 170+ commercial partners. As we scale our marketing function to match our commercial ambitions, we are seeking an experienced Product Marketing Manager to own product communications, launch execution, and market-facing content across the business.

This is a pivotal hire. Reporting to the Marketing Director, the successful candidate will take full ownership of product-level marketing activity — from press releases and partner-facing materials to website content and internal communications — enabling the wider marketing team to focus on commercial growth initiatives including account-based marketing, BD pipeline enablement, and strategic partner programmes.

This role will report directly to the Marketing Director.

• Lead all product launch communications, including press releases, partner announcements, and media distribution.
• Manage the day-to-day relationship with Adalvo’s PR and communications agency (BLT), coordinating approvals and ensuring timely publication.
• Draft and publish news content for the Adalvo website, including product pages, launch announcements, and company updates.

• Develop and maintain a suite of commercial-grade product materials for the BD team, including product brochures, one-pagers, and partner-facing presentations.
• Ensure all product content accurately reflects Adalvo’s positioning, regulatory status, and commercial strategy.
• Collaborate with BD and regulatory affairs teams to gather technical and market intelligence that informs product messaging.

• Own the end-to-end execution of product and launch-related social media content across LinkedIn and other relevant channels.
• Maintain and update product pages on the Adalvo website in collaboration with the Marketing Director.
• Ensure brand consistency across all digital touchpoints.

• Produce and distribute a weekly internal company update, keeping teams aligned on launches, milestones, and business developments.
• Support internal engagement initiatives including company kick-offs and all-hands communications.

• Provide operational marketing support for industry events including CPHI and Adalvo-hosted partner events.
• Assist in the preparation of event materials, signage, and partner communications.

• Demonstrable experience in product marketing within the generics or specialty pharmaceutical industry.
• Strong written English with the ability to produce clear, compelling marketing copy across multiple formats and audiences.
• Experience managing or coordinating PR and media relationships.
• Proficient in developing product collateral (brochures, one-pagers, product sheets) for a B2B audience.
• Comfortable managing multiple workstreams simultaneously in a fast-paced, commercially driven environment.
• Self-starter with the initiative to work independently and the judgement to prioritise effectively.

• Familiarity with the generics pharmaceutical market and partner/out-licensing commercial models.
• Experience with CMS platforms and social media scheduling tools.
• Exposure to CRM and marketing automation platforms (e.g. Salesforce, Mailchimp).
• Experience supporting trade event logistics (e.g. CPHI, industry conferences).

• Product Marketing Experience
• Written and verbal communication
• Launch management and execution
• Stakeholder management
• Project and priority management
• Commercial acumen
• Content development and brand stewardship
• Digital marketing capability
• Ownership and proactivity
• Attention to detail and compliance mindset

Exciting Challenges: Every day brings new opportunities to learn and grow.

Supportive Environment: We foster a culture of collaboration, where your ideas are valued, and your voice is heard.

Career Development: We're committed to helping you reach your full potential through ongoing training and development opportunities.

Recognizing Excellence: We recognize and appreciate hard work and dedication by offering competitive compensation packages and employee rewards programs that acknowledge contributions and achievements.

Fun and Inclusive Culture: We believe in celebrating our successes and building strong connections within our team.

If you're ready to take the next step in your career and join a business committed to consistently deliver high-quality products and services, then we want to hear from you! Send us your resume today!

Please be informed that only selected candidates will be contacted.