Persán is a multinational company with worldwide presence and a crucial mission : Continuing to build the future, providing personal and home care solutions that care for you and the environment.
We believe in the combination of talent and commitment with technology to drive today and tomorrow, sharing with our collaborators the challenge of making everyday life easier with a positive global impact on society and the planet.
Technology
Sustainability
We differentiate ourselves by the added value we provide through our great human team, constant commitment to innovation and technology, which translates into top-quality products. All of this guarantees the overall sustainability of the Company :
From Persán, a leading multinational and family company in Europe in the development, manufacturing, and marketing of home care and personal care products, with 85 years working for a cleaner world, we are looking for you to join our Team, as
Product & Consumer Research Specialist
in our
Marketing area.
Benefits
Professional development with Career Plans created based on your ambition and potential.
Continuous Training with annual Training Plans.
Flexible working hours and annual vacations.
Flexible Remuneration and Social Benefits
With great motivation and initiative to drive our ambitious project.
Responsibilities
Representing the voice of the consumer within the company, generating valuable insights based on in-depth knowledge of consumers and products in our categories and markets.
Identify opportunities for improvement in existing products and innovation opportunities for new products based on consumer insights.
Design and conduct product tests in our Marketing Lab from the consumer's perspective, using the products personally with technical protocols that replicate in-home usage habits.
Design and carry out studies with real consumers, whether in our facilities, those of suppliers, in their own homes, or at the point of sale.
Collaborate with R&D, Marketing, and Sales in the development of new products that meet consumer needs and expectations.
Generate, channel, and disseminate relevant consumer insights to Marketing, Sales, R&D, and the company's Executive Team.
Host client visits to the Marketing Lab, presenting the lab and the activities carried out within it.
Qualifications
Knowledge of market and consumer research techniques.
Ability to understand and develop product usage protocols for technical testing.
Strong organizational and planning capabilities.
Excel and Power BI.
Conjoint and similar online survey tools.
Nielsen, Kantar, Circana data.
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