We are
Grupo Starcasino
, a leading company in the
online gaming sector
, with an international presence and continuous growth. Our mission is to attract and retain players by offering safe, innovative, and high-quality experiences. To further consolidate our expansion, we are looking for a
Senior Paid Media & Programmatic Specialist
who is
highly hands-on and an expert in performance marketing
, to manage
Google Ads, Meta Ads, and programmatic platforms
focused on
user acquisition and ROI optimization
.
Responsibilities Plan, execute, and
optimize daily Paid Media campaigns
across: Google Ads
(Search, Display, YouTube, Performance Max). Meta Ads Manager
(Facebook/Instagram). DSPs
(DV360, The Trade Desk, Xandr, Amazon Ads). Drive
new player acquisition
through multichannel performance strategies. Define audiences, retargeting, and lookalike strategies to increase conversions. Monitor and optimize
CPI, CPA, LTV, and ROAS
. Collaborate with
CRM, analytics, and product teams
to maximize full-funnel profitability. Ensure compliance with advertising regulations in the online gaming sector across different markets. Prepare
detailed reports
with insights and actionable recommendations.
Requirements 4–6 years of experience
in Paid Media / Programmatic within
gaming, betting, e-commerce, or high-volume apps
. Advanced knowledge of
Google Ads, Meta Ads, and DSPs (DV360, The Trade Desk, etc.)
. Experience managing
large budgets and international campaigns
. Strong command of
GA4, Tag Manager, pixels, and Conversion API
. Results-driven mindset with a strong focus on
performance and business metrics
(ROI, ROAS, LTV).
Nice to Have Experience in
user acquisition for mobile apps
(Google App Campaigns, Apple Search Ads). Certifications in Google Ads, Meta Blueprint, or DV360. Knowledge of the
cookieless ecosystem, server-side tracking, and multi-touch attribution
. Additional languages (English or others) to manage international campaigns.
Conditions Permanent contract with
Grupo Starcasino
. Salary:
depending on experience and programmatic expertise. Work model
: initially
on-site in Madrid
. After a period of
business onboarding and team integration
, the position will evolve into a
hybrid model
. Dynamic, international environment with opportunities for growth within the Group. Ongoing training and participation in high-impact projects focused on player acquisition. Modern offices in
central Madrid
, very well connected by public transport.
If you are a Paid Media expert passionate about optimization and want to be part of an innovative team, we want to meet you!