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Crm & loyalty expert / creative & communications strategist

L'Ametlla del Vallès
CORUS Consulting
Publicada el 26 abril
Descripción

Here at CORUS we are looking for two candidates to join our team in an international insurance project.

Location: Barcelona. Model: Hybrid (1 day in the office).

CRM & Loyalty Expert

You will:

* This role leads CRM and loyalty strategy from business alignment through activation. You will define the customer engagement model, translate business goals into lifecycle and retention journeys, and support clients in shaping CRM and loyalty programs that drive acquisition, cross-sell, repeat engagement and win-back .
* The role sits on the strategy side, not the technical operator side, but requires a strong understanding of CRM ecosystems, data architecture, triggers, segmentation and personalization .
* You will work across channels such as email, SMS, app, web, social, call center, offline and intermediary touchpoints, helping design campaigns, automated journeys, engagement mechanics, gamification concepts and partnership-based loyalty activations .
* You will also define KPI frameworks for engagement, retention, CLV/LTV and reactivation, and use performance insights to continuously improve the program .

You should have:

* Experience in tech communications, insurance, banking, retail, or other regulated/high-consideration sectors is highly relevant, especially if the person has worked with lifecycle marketing, loyalty programs, and omnichannel customer communication.

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Creative & Communications Strategist

You will:

* This role supports the creative and strategy teams by turning business objectives and audience insights into strong communication ideas, clear content direction and activation plans .
* The person should be able to shape briefs, define strategic territories and guide creative development with a planner mindset .
* The role also covers communication and brand activation projects, content strategy, channel mix, social media, community building and audience engagement .
* A strong candidate will ideally bring both agency and corporate experience, enabling them to connect brand thinking with execution realities and manage multi-channel communication programs .

You should have:

* Experience in agency planning, brand communications, content strategy, or social/community strategy is especially relevant, with the ability to work closely with creative teams and translate insights into ideas that are both strategically sharp and activation-ready.

What do we offer :

* Flexible remuneration and a personalized training plan.
* People-focused team.
* Dynamic work environment, with real possibilities for professional growth.
* International projects of high technological value.

At CORUS we are very conscious of the importance of respecting diversity. No one will be excluded from this call for applications on the grounds of race, colour, age, sex, marital status, ideology, political opinions, nationality, religion, sexual orientation and/or any other personal, physical or social condition. This process is aimed at choosing the best professionals through a selection process based exclusively on merit and skills.

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