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Performance marketing manager

Barcelona
Signaturit Group
Responsable marketing
Publicada el 21 abril
Descripción

At Signaturit Group, we're growing fast and inviting forward-thinking talent to join us in shaping the future of secure digital transactions!

You'll collaborate with diverse teams on innovative projects that make a global impact, whether in tech, sales, customer success, or marketing.


About Signaturit Group, a Namirial Company

Signaturit Group, part of the Namirial group, is the European leader in secure digital transactions. Its cloud-native, unified and modular platform enables public and private organisations to manage the entire lifecycle of their digital operations: from identity verification and onboarding to electronic signatures, authentication, communications, fraud prevention, qualified archiving and electronic invoicing.

As a Qualified Trust Service Provider (QTSP) under the eIDAS Regulation, the group guarantees the highest level of legal certainty and regulatory compliance, anticipating initiatives such as eIDAS 2 and the European Digital Identity Framework (EUDI Wallet).

Following the integration of Signaturit into the Namirial Group in 2025, the company consolidates a multinational position with more than 250,000 customers, a presence in more than 90 countries, and a team of more than 1,400 employees. Headquartered in Italy and with a strong presence in Spain, France, Germany and LATAM and South-East Asia —the group combines global reach with local proximity to offer direct service to businesses and public administrations.

What you will do at Signaturit Group, A Namirial Company🚀

As a Performance Marketing Manager, you will be responsible for managing and optimizing paid advertising campaigns on Google Ads, Bing Ads, LinkedIn Ads, and other platforms to support our company's growth in the French, Spanish and International markets.

You will work closely with the sales team to develop effective acquisition strategies and generate qualified leads for our solutions.

Responsibilities:

* Own the end-to-end management of Google Ads, LinkedIn Ads, Bing Ads, and other platforms.

* Analyze SEA campaign performance and implement corrective actions to optimize return on investment, prioritizing the lowest Cost per Deal and highest MRR impact.

* Conduct keyword research and identify optimization opportunities.

* Manage advertising budgets, ensuring efficient use of allocated resources.

* Create and test ads and landing pages to maximize conversion rates.

* Analyze performance data using Lookerstudio, GA4, Salesforce, and Hubspot, evaluating metrics such as CPC, CPL, MQL, SQL and MRR.

* Collaborate with the SEO team to ensure consistency between organic and paid acquisition strategies.

* Sync regularly with Sales Development to refine lead quality and improve full-funnel conversion rates.

* Provide regular reports on campaign performance and recommend improvements.

* Identify and test new platforms and growth opportunities specific to the B2B landscape.

What we believe should contribute to your success in this context 🎯

* Minimum 3 to 5 years of experience in performance marketing, ideally in a SaaS or B2B environment.

* Excellent proficiency with SEA/SMA platforms (Google Ads, Bing Ads, and LinkedIn Ads, etc.).

* Proven track record managing 7-figure annual budgets with a focus on revenue efficiency.

* Good knowledge of bid management and campaign automation tools.

* An analytical mind with the ability to interpret data and make decisions based on KPIs.

* Autonomy, rigor, and the ability to work in a team.

* Fluent in Spanish and English, both spoken and written.

Indicative Interview Process (may vary if needed, but we'll try our best to anticipate and inform):

* HR Discovery Call (30 min)

* 1st interview with our business (direct report)

* Business case

* 2nd interview with our business & business case feedback

* Online assessment

* Reference check

Why Join Us 🤝

* 👩🏽‍💻 Flexible hybrid work set up

* ⏰ Flexible working hours

* ⏰Summer intensive working schedule

* ⏰Intensive workday on Fridays (all year long)

* 🏥 Health Insurance 100% for you and your kids

* 🍽️ Flexible benefits (Coverflex)

* 📚 Access to LinkedIn Learning Platform

* 🎂 Celebrate your birthday with a day off

Join Our Vision 🎯

Be part of Signaturit Group's journey to revolutionize digital transactions across Europe and beyond. We are excited to welcome fresh talent who are eager to make a meaningful impact in the digital world.

👉🏽 For more information, explore our website and discover how you can contribute to our mission.

We are looking forward to meeting you!

* The use of the masculine gender has been adopted for ease of reading and is not intended to be discriminatory.

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