Experteer Overview Es esencial asegurarse de que cumple con los requisitos como solicitante para este puesto; por favor, lea atentamente la información a continuación. In this role you drive growth for Smadex in the US by leading ABM and demand-generation programs that penetrate named accounts and generate qualified pipeline. You will collaborate with sales and the general marketing team to tailor US-market initiatives, manage high-impact events, and guide content strategy to ensure consistent messaging. This position offers exposure to leading publishers and a fast-growing, innovative environment. You’ll operate hands-on to turn strategy into measurable results and ROI.Compensaciones / Beneficios• Own and execute the ABM strategy targeting top 50–100 accounts with multi-channel campaigns and sales-aligned engagement plans• Build and manage systematic lead generation programs (pre-event targeting, post-event nurture, ongoing campaigns) and manage paid channels (LinkedIn, display, retargeting) to optimize MQLs and pipeline ROI• Oversee Events Strategy and manage an Events Analyst to deliver large-scale client events integrated with ABM and demand-gen programs• Coordinate content production (thought leadership, sales enablement, ABM assets) ensuring US-market messaging is consistent• Track key metrics such as meetings booked, pipeline influenced, and revenue impact to demonstrate program effectivenessResponsabilidades• 5+ years B2B marketing experience with 3+ years in ABM or demand generation• Proven track record of breaking into enterprise/mid-market accounts with measurable pipeline impact• Experience in tech, ad tech, SaaS, or the mobile/app ecosystem• Proficiency xcskxlj in using Salesforce• Strong content strategy skills and a data-driven mindset• Experience managing or mentoring direct reports• Action-oriented, strategic thinker who executes and collaborates across teams• Must be US-based and able to travel 20–25%Requisitos principales• Medical, dental, and vision benefits• 401(k) plan eligibility• Great compensation package tailored to the U.S. market• Learning and training opportunities• Travel opportunities to Barcelona HQ after first year