Overview
Wyndham Hotels & Resorts is now seeking a Regional Sales Manager North West Europe/ Iberia to join our team in either Spain or Portugal. The Regional Sales Manager will maximise the exposure of Wyndham Hotels & Resorts (WHR) franchised hotels of all brands within their territory with a focus on developing sales opportunities, customer account management and driving contribution to the hotels within the region(s) in which they are located and/ or allocated. The region is North West Europe/ Iberia with a focus on Iberia and the UK. They will be tasked with creating opportunities to manage and develop existing National and Regional Accounts whilst focusing equally on developing new business accounts across all market segments to drive contribution to a defined set of hotels. This position requires a sales approach acting in partnership with all their clients and their travel intermediaries, thereby delivering incremental revenue and increased market share for the hotels, franchise partners and WHR. As a Regional Sales Manager they will work to meet or exceed agreed annual revenue goals by taking sole responsibility for their portfolio of clients by:
Responsibilities
* Devising, instigating and implementing sales plans for their top clients.
* Negotiating and contracting rates for key clients of all segments primarily within the designated region of WHR globally.
* Managing relevant group leads and RFP solicitations into WHR properties through our Wyndham Sales Systems.
* Success will be measured by consumed revenues (room night production) along with RFP acceptances and other appropriate metrics used to agree targets.
* A monthly average of 25+ sales appointments or calls for the year will also be in place.
* Identify and secure new accounts for hotels within the agreed territory and build robust pipeline plans with revenue and RN targets by segment (Corporate Transient, Group/MICE, Leisure groups & FIT).
* Develop strategic partnerships with key leisure Tour Operators, Corporate Clients, Travel Agencies and MICE Companies to drive business to these hotels.
* Devise and deliver the strategy and activities to maximise hotel revenue and contribution to EMEA targets.
* Frame and maintain relationships with franchise and management partners, visiting hotels in the territory and educating them on WHR Commercial Tools.
* Collaborate with WHR units to ensure continued success and support colleagues with business tools and systems to achieve goals.
* Represent WHR at industry events and become an active member of relevant industry associations and institutions.
* Engage in self-development to stay current with trends in the commercial function and prepare for additional responsibilities within WHR.
Scope / Financial Responsibility
The Regional Sales Manager is solely responsible for a portfolio of named accounts within the territory and for business development of new accounts. They will have an annual individual revenue goal and participate in a WHR Individual Sales Incentive Plan. The role does not manage a cost center but requires accountable management of expenses within pre-determined annual budgets. All Managers must review the cost of sale and ROI for business trips, marketing opportunities and overall spend in their region, and submit a Travel & Entertainment Expense Report monthly.
Abilities / Key Competencies / Skills
* Comprehensive sales knowledge of the hospitality sector within the territory.
* Strong negotiation and closing skills.
* Ability to work independently and as part of a team to achieve goals and targets.
* Flexibility to adjust to changing business needs and responsibilities.
* Ability to manage multiple initiatives and priorities under pressure.
* Excellent interpersonal and communication skills with people at all levels and backgrounds.
* Ability to stay objective and fair when dealing with sensitive information and internal/external customers.
* Self-starter with initiative, professionalism and good judgment.
* High accountability, results orientation and dependability.
* Integrity in business decisions.
Experience / Certificates / Education
* College/University Degree or equivalent experience, ideally in hospitality or a commercial discipline.
* Significant experience in hotel sales (property, national or global sales).
* Multi-segment knowledge preferred.
* Full local driving license preferred.
* Fluency in written and spoken English is essential; additional European language (Spanish) is an advantage.
* Proficiency in Microsoft Office; experience with hospitality sales systems preferred.
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