TITLE
VP, Business Development DEPARTMENT
Sales DIVISION
NP Digital - Spain LOCATION
Hybrid - Madrid or Barcelona
ABOUT OUR COMPANY
NP Digital (NPD) is a global award-winning performance marketing agency. In 2024 Campaign Magazine labeled us the Global Agency of the Year in two categories, and The Drum awarded us the Agency Business Award for Global Development. Google recently handed us the Agency Excellence Award for Media Unification and AdAge listed us on their Best Places to Work list in 2024 and 2025.
NP Digital combines proprietary platforms with best-in-class talent to deliver leading edge experiences centered around: paid and organic search, social, content, retargeting, performance display, feed management and conversion rate optimization. NP Digital focuses on creating innovative, adaptive, and data-driven digital marketing plans for our clients. Obsessed with helping companies grow and exceed their goals, NP Digital delivers on the mission of continually helping brands connect and engage with their audience.
ABOUT THE OPPORTUNITY NP Digital is seeking an energetic, passionate, and strategic VP of Business Development, who believes in the power of consultative selling, to help grow our rapidly expanding global business. We are looking for an experienced individual with a proven track record in business development to help NP Digital scale our operations.
This person will oversee handling key new business leads on the enterprise level and nurturing these leads from initial point of contact (i.e. RFP, conferences, email introductions, etc.) through to an agreement. Given the nature of these leads, the ideal candidate is very savvy in all forms of digital marketing and can have in-depth and strategic discussions with Director and VP level marketing resources on the client side.
The ideal candidate is an expert at asking thoughtful questions that challenge the stakeholder’s point-of-view and add value to their day. You use a deep understanding of customers’ businesses to push their thinking.
Finally, you’re a consummate professional. You represent the company well at every stage of the process and consider integrity to be paramount. We strive to always under-promise and over-deliver, and prospects should have realistic expectations set from day one. To be considered, candidates must reside and be eligible to work in Spain and are required to be fluent in Spanish and English.
ABOUT THE RESPONSIBILITIES Successfully conduct sales calls and meetings to understand prospect needs and position NP Digital as a thought leader to help brands grow their digital presence Ability to develop, lead and scale a sales team from scratch Research and create sales proposals and other forms of follow-up to advance the sales cycle and nurture prospects into customers Expert at developing customized fee models and proposals for clients across digital performance media e.g. SEO, SEM, eComm, Paid Social, consultancy (both annualized and project-based opportunities) Exercise thoughtful persistence with follow-ups to close the deal Negotiate (along with the Managing Director) contract terms and SOW language Participate in sales training and bring new ideas to the table to improve our process Excellent written and verbal skills; a great communicator in every medium Natural relationship builder, networker and comfortable engaging with personality types and individuals across all levels of the organization Able to ask tough questions and handle the pressure of a sales environment
ABOUT YOU At least +12 years enterprise sales or client services experience within a performance marketing agency (Paid Media, SEO, Content, social media, or Programmatic services) Proven experience leading a sales team, managing a pipeline, and achieving revenue targets Have a solid understanding of how marketing channel strategies work together, including SEO, paid search, social media, mobile, PR, and email Outstanding communication skills and the ability to effectively convey what’s most relevant and meaningful for various audiences within the client organization including the C-Suite, marketing team, finance and IT teams, in a clear and understanding way Excellent knowledge of search engine criteria / algorithm updates (i.e. Panda, Penguin, Pigeon) Strong experience with industry standard tools (Google Analytics, Google Search Console, SEOMoz, SEMrush, etc.) Excellent presentation capabilities and preparation/follow through Exceptional analytics, project management skills, writing and organizational skills Ability to manage and prioritize many clients and deadlines concurrently, while also managing internal and external expectations for workload An individual who thrives in a fast-paced environment and a passion for building a new department and service offering within an agency Ability to communicate technical concepts in a compelling and easy-to-digest manner Confidence and charisma in sales or renewal conversations
ABOUT YOUR GROWTH As an organization we support your growth and development by investing in your learning to advance your career. We believe in empowering you to showcase your knowledge and skills to win together.
ABOUT OUR BENEFITS We offer a comprehensive and flexible benefits package to all regular, full-time employees.
ABOUT OUR CULTURE We value our best-in-class company culture, which is results-driven, innovative, fast-paced and fun. Our focus is on outcome, not output. We encourage our employees to work with an entrepreneurial spirit while applying a businesslike approach. When you work with great people and leaders that support you, there is no end to what you can accomplish. We celebrate different backgrounds and perspectives from our team members, but one thing we all have in common is a core set of values:
Think Big “Think Big” challenges our teams in all aspects of the business. For our clients, it requires that we expand their vision beyond what’s expected, while pushing us to become a committed partner who provides strategic recommendations and measurable outcomes.
Own It “Own It” plays a key role in encouraging employee autonomy. We believe owning it inspires employees to build skillsets within their roles and beyond to drive their career where you want. “Own It” highlights ability to make the work yours and deliver creative results.
Have Fun “Have Fun” means we enjoy working together and cultivating a great work experience for everyone. Our passion for what we do is visible throughout the organization. Anything we enjoy, we are naturally going to do better, so we make our work something we look forward to, rather than simply something we have to do.
ABOUT OUR PRACTICES NP Digital takes a human-centric approach to hiring. AI tools may assist with administrative or creative tasks, but all evaluations and decisions are made by our awesome people. NP Digital is an Equal Opportunity Employer, proud of our diversity and inclusive culture! Our goal is to positively impact change through our actions, and we’re committed to equal employment opportunities regardless of race, religion, color, sex, gender identity, sexual orientation, age, non-disqualifying physical or mental disability, national origin, veteran status or any other basis covered by appropriate law. All employment is decided based on qualifications, merit, and business need.