Sales Operations Lead - B2B Operations
Position Summary
We are seeking a dynamic and analytical Sales Operations Lead to join our growing B2B organization, based in Madrid, Spain and lead the development and sales operations infrastructure from 0. This strategic role will be responsible for building scalable processes, that can be a reliable foundation for future growth, and establishing data-driven frameworks that support our sales team's success and drive sustainable revenue growth.
The ideal candidate will serve as a bridge between sales, marketing, finance, customer success and operations teams, ensuring seamless alignment of processes and maximizing operational efficiency across all revenue-generating activities.
Key Responsibilities
Strategic Operations Development
* Design and implement comprehensive sales processes, workflows, and procedures from the ground up to support business growth and scalability - MH;
* Develop and maintain sales operations infrastructure including all needed processes related to lead management, pipeline optimization, and revenue tracking systems and others;
* Collaborate with cross-functional teams to capture business requirements and implement and/or new sales and customer-related processes;
* Establish sales forecasting methodologies and performance measurement frameworks to drive data-informed decision making;
* Participate in the motivation system development.
Technology and Systems Management
* Own the selection, implementation, and management of sales technology stack, including CRM systems (Salesforce, others), sales automation tools, and analytics platforms;
* Ensure high levels of data quality and process consistency across all sales and marketing systems;
* Build and maintain comprehensive dashboards and reporting systems to track sales performance, pipeline health, and operational metrics;
* Research and implement new technologies and tools to enhance sales team productivity and effectiveness.
Performance Analytics and Reporting
* Analyze sales data to identify trends, bottlenecks, and opportunities for process optimization and revenue growth, providing actionable pieces of advice;
* Contribute to development and maintain key performance indicators (KPIs) and sales metrics to measure team effectiveness and business impact;
* Prepare executive-level reports and presentations on sales operations performance, forecasts, and strategic recommendations;
* Conduct regular pipeline reviews and provide insights to support sales leadership decision-making.
Team Leadership and Development
* Build and lead a high-performing sales operations team, including analysts and specialists;
* Develop training programs and onboarding processes for sales team members on systems, processes, and best practices;
* Foster a culture of collaboration between sales operations, sales enablement, and revenue teams;
* Provide coaching and mentorship to junior sales operations professionals to drive career growth and operational excellence
Required Qualifications
Education and Experience
* Bachelor's degree in Business, Engineering, Finance, Marketing, Economics, or related field;
* 5+ years of proven experience in sales operations, business analysis, or sales support management in a B2B environment;
* Demonstrated track record of building and scaling sales operations from early-stage to growth-stage companies;
* Previous experience managing sales operations teams and cross-functional projects.
Technical Skills
* Expert-level proficiency with CRM systems, particularly Salesforce, with certification preferred;
* Advanced skills in data analysis, Excel, SQL, and business intelligence tools;
* Experience with sales automation platforms, marketing databases, and revenue operations technology;
* Strong understanding of B2B sales methodologies (MEDDPICC, SPIN, Challenger, MH) and sales process optimization.
Core Competencies
* Exceptional analytical and problem-solving abilities with experience turning data into actionable insights;
* Outstanding organizational skills with ability to manage multiple projects and deadlines simultaneously;
* Excellent communication and presentation skills for executive-level stakeholder management;
* Strong leadership capabilities with experience building and motivating high-performing teams;
* Strategic thinking combined with hands-on execution mindset to drive operational excellence.
Preferred Qualifications
* Experience with B2B SaaS or technology companies serving enterprise clients;
* Knowledge of revenue operations (RevOps) frameworks and best practices;
* Familiarity with marketing automation platforms and demand generation processes;
* Project management certification (PMP) or related credentials;
* Previous experience in consulting, business analysis, or operations roles
What We Offer
* Competitive base salary with performance-based bonus structure aligned with company goals;
* Leadership development opportunities;
* Comprehensive benefits package including health, dental, and retirement plans
* Office in downtown of Madrid, Spain;
* Opportunity to build and shape sales operations function from the ground up.
Ready to Join Our Team?
If you're passionate about building world-class sales operations and driving revenue growth through data-driven insights and process excellence, we want to hear from you. This is an exceptional opportunity to make a significant impact on our company's trajectory while advancing your career in a dynamic, fast-growing environment.
To Apply: Submit your resume along with a cover letter highlighting your experience building sales operations infrastructure and your vision for scaling B2B sales processes.
We are an equal opportunity employer committed to diversity and inclusion in the workplace.