PbArea or department: /b Digital Marketing. /ppbr/ppbThe position reports to: /b Digital Marketing Leader. /ppbr/ppbAbout the position: /b The Digital Marketing Analyst will execute and optimize digital campaigns for our clients, while also providing strong technical support across our web and analytics ecosystem. This role is essential to ensuring that digital marketing operations meet each campaign’s specific objectives, with a strong emphasis on technical implementation, website performance, and accurate measurement. /ppbr/ppThe ideal candidate combines strategic digital marketing skills with hands-on technical expertise in WordPress, Elementor, tracking implementation, automation, and technical SEO. They will work closely with the creative and account teams to ensure that all campaigns, websites, and digital assets are effective, technically sound, and aligned with client goals. /ppbr/ppbResponsibilities: /b /pulliPerform technical updates, edits, and ongoing bmaintenance on WordPress websites /b, including creating and modifying templates using Elementor and other page builders. /lilibExecute /bdigital marketing campaigns, including custom event tracking, conversion setup, and cross-platform measurement for GA4, Meta, LinkedIn, and other advertising platforms. /lilibOptimize the performance /b of advertising campaigns (PPC), continuously adjusting targeting, ads, and bids to maximize return on investment (ROI). /lilibMonitor campaign performance /b using tools such as Google Analytics and Facebook Insights, generating regular reports with actionable recommendations for improvement. /liliImplement btechnical SEO audits /b and execute improvements such as Core Web Vitals optimization, site speed enhancements, indexation fixes, URL architecture improvements, sitemaps, robots.txt management, redirects, structured data (Schema), and accessibility (WCAG) compliance. /liliConfigure and manage bautomation workflows /b to streamline internal processes and improve operational efficiency. /liliImplement bon-page and off-page technical optimizations /b informed by performance analysis and SEO best practices. /lilibImplement code-level adjustments /b (HTML, CSS, and basic PHP) to resolve issues, enhance functionality, or address performance and layout problems. /lilibCollaborate with design and content teams /b to ensure technical execution supports UX, accessibility, SEO, and overall website performance. /lilibDocument technical processes /b, configurations, and best practices to support scalability and internal knowledge sharing. /liliStay up-to-date on bweb technologies, digital marketing trends, automation tools, SEO /b technical developments, and the WordPress ecosystem. /li /ulpbr/ppbCandidate profile: /b /ppbLocation: /bBuenos Aires / Barcelona / Madrid. /ppbDedication: /bFull-time. /ppbExperience/skills: /b /pulli1-2 years of experience in digital marketing within an advertising agency, software factory, consulting firm, or similar environment. /liliSolid knowledge of WordPress, SEO, SEM, Social Media Ads and data analysis. /liliExperience with marketing automation, email marketing tools, IA, will be well valued. /liliPassion for communication oriented towards social causes and shared values. /li /ulpbr/ppbEducation: /b /pulliBachelor’s degree in Marketing, Advertising, Communication, or related fields. /liliCertifications in digital marketing (Google Ads, Facebook Blueprint, Google Analytics) are a plus. /li /ulpbr/ppbLanguages: /b /pulliSpanish. /liliExcellent level of English (exclusive). /liliItalian will be well-valued. /li /ulpbr/ppbAbout the work environment: /b /pulliChallenging High-performance Team. /liliExceptional work environment. /liliA growing company with operations in the Americas and Europe. /liliLa Machi has a policy that avoids discrimination and guarantees respect for the ethnic, cultural, sexual orientation, and belief diversity of workers as an enriching element. The company promotes effective equality between men and women in access to employment, training, promotion, remuneration, and working conditions. /li /ulpbr/ppbApplication: /b If you want to apply, please fill out this application form: /p pbr/ppbAbout La Machi – Communication for Good Causes /b /ppLa Machi Communications for Good Causes is an award-winning communications boutique firm for purpose-driven organizations. As a human-friendly agency, we provide our clients with high-level full communication services, including innovative Digital Marketing, Strategic Communications Consulting and PR, and stunning Creativity and Design. Our mission is to help Nonprofits, Religious Institutions, and Companies communicate better by expressing the appeal of human and transcendent values. /ppWe are driven by the desire to serve responsible companies, NGOs, and religious institutions and to bring their message to the world at the highest professional level. /ppAs part of our professional network, we have received the B Corporation certification, which encompasses companies with high social and environmental performance standards, accountability, and transparency. We are also affiliated with the Catholic Media Association, the Argentinean American Chamber of Commerce, Barcelona + Sustainable, and the Argentine-Spanish Association of Entrepreneurs, Managers, and Businesspeople, among other professional associations. /ppWe have received several awards for our international campaigns, and our projects have earned the attention of the press in many countries (La Vanguardia, The Washington Post, BBC, CNN, El País, La Nación, Clarín, Infobae, among others). /ppLa Machi is organized in Spain, Argentina, and USA. It has offices in Barcelona (HQ), Buenos Aires (Creative Hub), and Rome. Learn more through our corporate presentation. /p