Location:Barcelona (hybrid role)
Reports to:CEO/CROAbout the Company
Payzaar is an innovative startup in the FinTech/HRTech space, founded by a group of executives from companies like Oracle, ADP, Accenture and BCG. We are disrupting the $50 B global payroll industry with the first open marketplace that connects multinational companies with local payroll experts anywhere in the world. Payzaar has been recognized as an innovative pioneer in the Payroll/HR space by leading analyst firms like Gartner, NelsonHall and ISG. We are backed by strong investors both in Europe and Silicon Valley.About the Role
We’re looking for a strategic and creativeMarketing Managerto elevate our brand presence and accelerate lead generation across target markets. This role blends strategy and execution — adecuado for a results-driven marketer who thrives at the intersection of storytelling, product positioning, and data-driven decision-making.Key Responsibilities
Define and executethe overall marketing strategy aligned with company growth objectives.
Develop high-impact thought leadership content, showcasing insights, innovation, and expertise in the B2B SaaS space.
Lead product marketing initiatives—from positioning and messaging to go-to-market campaigns for new features and launches.
Plan and manage integrated campaigns and events(digital and physical) to strengthen brand recognition and generate qualified leads.
Collaborate closelywith Sales, Product Management, and Customer Success teams to ensure consistent messaging and joint initiatives.
Coach and leadmarketing team members, fostering a high-performing, data-informed, and creative culture.
Track performance metricsacross campaigns and channels, analyze results, and continuously optimize strategies for impact.About You
5+ years of experience in B2B marketing, preferably in SaaS or enterprise software.
Proven experience developing and executing thought leadership and content marketing programs.
Strong understanding of product mark