We are looking for a Product Marketing Manager who will drive content and product marketing initiatives across multiple channels, ensuring strong positioning, consistent messaging, and measurable impact on brand visibility and user activation.
Location: office-based in Valencia, Spain (relocation supported)
Responsibilities:
Manage and optimize content across all PESO channels (paid, earned, shared, owned)
Improve CTA placements and overall conversion flow across content assets
Execute and optimize content distribution and user activation strategies
Track and analyze performance metrics (OR, CR, content reach, reprints) and implement improvements
Own and continuously update website and social media content aligned with SEO and growth goals
Coordinate cross-functionally with content, marketing, business development, and legal teams
Identify new opportunities for placements, partnerships, and media exposure
Work with key Media, managing media buying
Improve content production workflows for better speed and quality
Manage and oversee content delivery from external contributors and subcontractors
Refresh and optimize evergreen content and creative assets
Requirements:
Strong Experience in B2B with Game Providers / Live Games / Slots Aggregator
4+ years of experience in marketing
Solid understanding of content marketing, SEO, PR, and brand comms
Experience working with external stakeholders, such as SBC, SiGMA, EGR, IGA, GGA, etc.
Ability to work with briefs and deliver ready-to-publish content
Experience with marketing tools and performance tracking
Strong organizational skills and ability to manage multiple stakeholders
Affiliate marketing/reputation management experience is a plus
English: B2/C1+ (fluent), additional languages are a plus
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LinkedIn Profile *
Do you have at least 3 years of hands-on product marketing experience in iGaming (game provider/aggregator)? If yes, which company/product? *
Have you personally launched B2B lead generation campaigns? Briefly mention channels/results. *
Are you ready for the relocation to Spain in 3-5 months? *
What is your English level? * Select...
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