P We’re looking for a Web Product Analytics Specialist to join a global leader in industrial automation and digital transformation. With a presence in over 60 countries and more than 20,000 employees worldwide, they are scaling our Digital Hub in Barcelona, focusing on B2B e-commerce, digital sales, and analytics. /pp This is a unique opportunity to lead the analytical strategy of a complex, high-traffic platform used by hundreds of thousands of customers globally — and to define how data drives product decisions. /pp Key responsibilities: /pulli Design and maintain the web analytics infrastructure, ensuring accurate tracking across all features. /lili Define and implement tracking standards — what to measure, how to tag, and why it matters. /lili Act as the data ambassador within the product team, collaborating with other Product Owners. /lili Manage the tagging system (Google Tag Manager or similar) and support migration to new analytics tools. /lili Train and support global users of the analytics platform. /lili Collaborate with A/B testing teams to ensure proper measurement and alignment with KPIs. /lili Work closely with Marketing to analyze campaign performance and suggest improvements. /lili Translate complex data into actionable insights for stakeholders across the business. /lili22–25 vacation days per year. /lili Dynamic international environment within a large, innovative organization. /li /ulp Technical requirements /pulli Solid experience with web analytics tools, such as GA4, Adobe Analytics, Matomo, Piwik PRO, or similar. /lili Advanced knowledge of Tag Management Systems (e.g., Google Tag Manager, Tealium), including setup, maintenance, and debugging. /lili Strong understanding of digital tracking principles: custom events, variables, data layers, UTM parameters, etc. /lili Proven experience in implementing or migrating analytics platforms during website transitions or rebuilds. /lili Basic knowledge of HTML, CSS, and JavaScript to effectively collaborate with development teams. /lili Familiarity with Agile/Scrum methodologies, particularly in digital product or website development environments. /lili Experience with A/B testing and personalization tools (e.g., Optimizely, VWO, Google Optimize), especially related to tracking setup and validation. /li /ulp Analytical and business skills /pulli Ability to translate business requirements into tracking specifications, and vice versa. /lili Understanding of key digital marketing KPIs (e.g., conversions, funnels, retention). /lili Experience measuring the impact of product features or marketing campaigns through data. /lili Ability to define, document, and enforce tracking standards and data governance rules. /li /ulp Interpersonal and collaboration skills /pulli Skilled at acting as a bridge between technical teams and business stakeholders (e.g., Product Owners, Marcom, Marketing, Analytics). /lili Strong communication skills for training and supporting global users of analytics tools. /lili Proactive mindset to promote data culture and drive adoption of analytics best practices. /lili Experience working in international, cross-functional teams with collaborative workflows /li /ulp Working conditions and benefits /pulli Hybrid model : 2 days in-office (Barcelona), 3 days remote. /lili Flexible working hours. /lili Childcare scholarship (ages 0–3) and school support (ages 3–16). /lili Flexible remuneration via Mutua Adeslas. /lili Discounted meals through a partnership with an on-site restaurant. /lili On-site parking available. /lili Tailored trainings and English classes. /li /ul