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Job Description:
Working at Freudenberg: We will wow your world!
Responsibilities:
Key Responsibilities:
- Develop data-driven strategies to achieve significant increases in lead generation and ROI across all channels. - Manage digital campaigns, setting and tracking KPIs (ROI, CPA). - Create all e-commerce marketing materials, ensuring brand consistency. - Develop and implement SEO-optimized content strategies. - Manage e-commerce investment budgets, controlling variance. - Analyze campaign performance and report monthly metrics. - Collaborate with sales, product, and KAM teams. - Optimize for SEO/SEM and manage influencer marketing campaigns. - Conduct market research and adapt strategies based on insights. Mentor junior team members.
Working at Freudenberg: We will wow your world!
Responsibilities:
Key Responsibilities:
- Develop data-driven strategies to achieve significant increases in lead generation and ROI across all channels. - Manage digital campaigns, setting and tracking KPIs (ROI, CPA). - Create all e-commerce marketing materials, ensuring brand consistency. - Develop and implement SEO-optimized content strategies. - Manage e-commerce investment budgets, controlling variance. - Analyze campaign performance and report monthly metrics. - Collaborate with sales, product, and KAM teams. - Optimize for SEO/SEM and manage influencer marketing campaigns. - Conduct market research and adapt strategies based on insights. Mentor junior team members.Additional Responsibilities: - SEO/SEM:Optimize for visibility to achieve a 10% traffic increase. - Market Research:Monitor trends and adapt strategies based on insights. - Budget Management:Oversee a (Dollar Amount) budget to achieve (Percentage)% ROI with a +/- (Percentage)% variance. - Stakeholder Engagement:Foster relationships to ensure consistent branding. - Team Development:Mentor junior staff in SEO, social media, and analytics. - Influencer Marketing:Manage campaigns and track ROI.
Qualifications:
Professional Experience & Education:
- Minimum 4-5 years of successful digital marketing experience (FMCG/B2B). - Proven track record of measurable improvements in lead generation and brand awareness. - Proficiency in digital marketing tools and analytics. - Expertise in SEO-optimized content and integrated campaigns. - Excellent collaboration skills.
Specific Knowledge:
- E-commerce Expertise:Strong grasp of all e-commerce elements. - Analytical Skills:Expert in analytical, statistical, and quantitative methods. - Cross-Functional Networking:Proven ability to build networks to achieve marketing goals. - Project Management:Proficient in project management methodologies. - Compliance Knowledge:Strong understanding of relevant regulations (specify if applicable).
Specific Competencies:
- Strategic thinking;
- digital marketing expertise;
- strong communication &influence;
- decisive problem-solving. #J-18808-Ljbffr